首页
登录
职称英语
A scientist who does research in economic psychology and who wants to predi
A scientist who does research in economic psychology and who wants to predi
游客
2024-11-01
30
管理
问题
A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money must study consumer behavior. He must obtain data both on resources of consumers and on the motives that tend to encourage or discourage money spending.
If an economist were asked which of three groups borrow most--people with rising incomes, stable in comes or declining incomes--he would probable answer: those with declining incomes. Actually, in the years 1947-1950, the answer was.. people with rising incomes. People with declining incomes were next and people with stable incomes borrowed the least. This shows us that traditional assumptions about earning and spending are not always reliable. Another traditional assumption is that if people who have money expect prices to go up, they will postpone buying. But research surveys have shown that this is not always true. The expectations of price increases may not stimulate buying. One typical attitude was expressed by the wife of a mechanic in an interview at a time of rising prices, "In a few months," she said, "we’ll have to pay more for meat and milk; we’ll have less to spend on other things." Her family had been planning to buy a new car but they postponed this purchase. Furthermore, the rise in prices that has already taken place may be resented and buyer’s resistance may be evoked. This is shown by the following typical comment: "I just don’t pay these prices; they are too high."
The investigations mentioned above were carried out in America. Investigations conducted at the same time in Great Britain, however, yielded results that were more in agreement with traditional assumptions about saving and spending patterns. The condition most conducive to spending appears to be price stability. If prices have been stable and people consider that they are reasonable, they are likely to buy. Thus, it appears that the common business policy of maintaining stable prices is based on a correct understanding of consumer psychology. [br] The results of the investigations shows that ______.
选项
A、consumers will spend their money quickly if they expect prices to increase
B、the pricing policy should be based on a correct understanding of consumer psychology
C、remaining stable prices is a correct business policy
D、price increase always stimulate people to hasten to buy things
答案
B
解析
主旨概括题。从文章最后一句总结句,“因此,常见的维持价格稳定的政策好似基于消费者心理的正理解”,就可知B选项为正确答案。
转载请注明原文地址:https://tihaiku.com/zcyy/3826341.html
相关试题推荐
Ascientistwhodoesresearchineconomicpsychologyandwhowantstopredi
Whatconclusioncanbedrawnfromthescientists’observation?[br][originalte
Whatconclusioncanbedrawnfromthescientists’observation?[br][originalte
Whatconclusioncanbedrawnfromthescientists’observation?[originaltext]
Peter’sfatheraskedhimtospendhistimeonsomething_________researchingin
Onecauseofthecivilwarwaseconomicandpoliticalrivalrybetweenthe______
Youngscientistscannotrealize______soonthatexistingscientificknowledgeis
Workinparapsychology,______,hasattractedarelativelysmallnumberofscient
Thebarrieroflanguagekeepsmanyscientistsinprolongedignoranceofworkof
Ifascientistholdsanideatobetrueandfindsanycounterevidencewhatever,
随机试题
Completethenotesbelow.WriteONEWORDONLYforeachanswer.Thesleepylizard
MoneyinAmerica Moneyisusedtobuygoods
IntheU.S.,thesenatorialtermis______years.A、3B、4C、6D、8C美国参议员每届任期6年。
Howmuchproteindoyoureallyneed?A)Themarketingiste
[originaltext]InternationalinvestigatorshavepublishedaphotoofalargeBuk
善祛中焦湿热、泻心胃火毒的药是A、黄芩 B、龙胆草 C、黄柏 D、黄连
与2006年相比较,2007年农村居民人均生活消费支出增长:A.近12%
下列药材需要在装斗前过筛过罗的是A:细粉B:全草类或种子类饮片C:细小种子类
新中国成立以来,我国的农业科技有了重大发展,其中,创新水稻育种理论,在世界上首次
下列关于吊装方法说法错误的是()。A.装配式大板结构吊装宜从中间向两端进行
最新回复
(
0
)