首页
登录
职称英语
Some consumer researchers distinguish【C1】______" rational" motives and "emot
Some consumer researchers distinguish【C1】______" rational" motives and "emot
游客
2025-01-22
12
管理
问题
Some consumer researchers distinguish【C1】______" rational" motives and "emotional"(or "non-rational" motives. They use the term "rationality"【C2】______the traditional economic sense that assumes【C3】______consumers behave rationally when they carefully consider all alternatives【C4】______choose those that give them the greatest utility(i. e. , satisfaction).【C5】______a marketing context, the term " rationality" implies that the consumer selects goods based【C6】______ totally objective criteria, such【C7】______size, weight, price, and so on. "Emotional" motives imply the selection of goods【C8】______to personal or subjective criteria — the desire【C9】______individuality, pride, fear, affection or status.
The assumption underlying this distinction is【C10】______subjective or emotional criteria do not maximize utility or satisfaction.【C11】______, it is reasonable to assume that consumers always attempt to select alternatives that,【C12】______their view, serve to maximize satisfaction. Obviously, the assessment of satisfaction is a very personal process, based【C13】______the individual’s own needs as【C14】______as on past behavioral, social, and learning experiences. What may appear【C15】______irrational to an outside observer may be perfectly rational【C16】______the context of the consumer’s own psychological field. For example, a product purchased to enhance one’s self-image(such as a fragrance)is a perfectly rational form of consumer behavior.【C17】______behavior did not appear rational to the person who undertakes it【C18】______the time that it is undertaken, obviously he or she would not do it.【C19】______the distinction between rational and emotional motives does not appear to be warranted.
Some researchers go so far【C20】______to suggest that emphasis on "needs" obscures the rational, or conscious, nature of most consumer motivation. They claim that consumers act consciously to maximize their gains and minimize their losses; that they act not from subconscious drives but from rational preferences, or what they perceive to be in their own best interests. [br] 【C18】
选项
A、at
B、in
C、on
D、with
答案
A
解析
结构搭配。这里应该需要像when一样的连词,at the time可以作为连接词引导时间状语从句。
转载请注明原文地址:https://tihaiku.com/zcyy/3924171.html
相关试题推荐
Someconsumerresearchersdistinguish【C1】______"rational"motivesand"emot
Someconsumerresearchersdistinguish【C1】______"rational"motivesand"emot
Someconsumerresearchersdistinguish【C1】______"rational"motivesand"emot
Someconsumerresearchersdistinguish【C1】______"rational"motivesand"emot
Someconsumerresearchersdistinguish【C1】______"rational"motivesand"emot
Someconsumerresearchersdistinguish【C1】______"rational"motivesand"emot
Someconsumerresearchersdistinguish【C1】______"rational"motivesand"emot
Someconsumerresearchersdistinguish【C1】______"rational"motivesand"emot
Someconsumerresearchersdistinguish【C1】______"rational"motivesand"emot
Researchersallovertheworldhavebeenseekingfordetermininghowearlyinfan
随机试题
Mobilityofindividualmembersandfamilygroupstendstosplitupfamilyre
Babieswhoarebreast-fedmaybemorelikelytobesuccessfulinlife,anew
[originaltext]Q:Couldyoutakeamessageforme,please?[/originaltext][audio
预应力混凝土构件先张法施工工艺流程正确的为()。A.安骨架、钢筋→张拉→安底模
某女,24岁。胆怯易惊,虚烦不宁,失眠多梦,呕吐呃逆,舌质红,苔黄腻。治宜选用A
青霉素V钾片的含量,《中国药典》采用A.气相色谱法B.高效液相色谱法C.红外分光
单母线接线的10kV系统发生单相接地后,经逐条线路试停电查找,接地现象仍不消失可
(2021年真题)中国居民李某为境内W市某高校教师,在W市无自有住房,2019年
背景资料:某实施监理的工程项目,监理公司与业主签订了委托监理合同后,建设单位将编
某330kV变电所中有两台360MVA主变压器,330kV、110kV配电装置分
最新回复
(
0
)