首页
登录
职称英语
[originaltext] Specialists in marketing have studied how to make people buy
[originaltext] Specialists in marketing have studied how to make people buy
游客
2024-06-18
15
管理
问题
Specialists in marketing have studied how to make people buy more food in a supermarket. They do all kinds of things that you do not even notice. For example, the simple, ordinary food that everybody must buy, like milk, flour and vegetable oil, is spread all over the store. You have to walk by all the more interesting—and more expensive—things in order to find what you need. The more expensive food is in packages with brightly-colored pictures. This food is placed at eye level so you see it and want to buy it. The things that you have to buy anyway are usually located on a higher or lower shelf. However, candy and other things that children like are on lower shelves. One study showed that when a supermarket moved four products from floor to eye level, it sold 78 percent more.
Another study showed that for every minute a person is in a supermarket after the first half hour, she or he spends $0.50. If someone stays forty minutes, the supermarket has an additional $5.00. So the store has a comfortable temperature in summer and winter, and it plays soft music. It is a pleasant place for people to stay—and spend more money.
Some stores have red or pink lights over the meat so the meat looks redder. They put light green paper around green vegetables and put apples in red plastic bags.
So be careful in the supermarket. You may go home with a bag of food you were not planning to buy. The supermarket, not you, decided you should buy it.
选项
A、People like to listen to it.
B、The store has a comfortable temperature.
C、It will make people spend more money.
D、It will remind people to buy the things they want
答案
C
解析
Why does a supermarket play soft music?
转载请注明原文地址:https://tihaiku.com/zcyy/3638771.html
相关试题推荐
[originaltext]M:So,Rebecca,whatdidyoudoforspringbreak?W:Iwenttoso
[originaltext]M:So,Rebecca,whatdidyoudoforspringbreak?W:Iwenttoso
[originaltext]M:Hi,Helen.Howdidyourdrivingtestgo?Didyougetyourdriv
[originaltext]InBritain,arrangementsforinvitingandentertainingguests
[originaltext]Stressisaverynormalpartoflife.Mostpeoplefeelstress
[originaltext]Stressisaverynormalpartoflife.Mostpeoplefeelstress
[originaltext]Stressisaverynormalpartoflife.Mostpeoplefeelstress
[originaltext]W:Goodeveningandwelcometotonight’sprogram.Ourguestisth
[originaltext]W:Goodeveningandwelcometotonight’sprogram.Ourguestisth
[originaltext]W:Hello,I’mJennyJohnson.Howareyouthismorning?M:Hello!
随机试题
WhatdoestheAustraliangovernmentplantodo?[br][originaltext](24[C])A
Largecompaniesneedawaytoreachthesavingsofthepublicatlarge.The
ManypeoplewonderwhysomemenwanttoliveonthemoonItis【C1】______not
关于对比剂,以下叙述错误的是A.对比剂都不能人血 B.阴性对比剂原子序数低,密
读下图.回答下题。 图中城市中心与郊区相比()。A.气温高、降水少
关于企业内部研究开发项目的支出,下列说法中错误的是()。A、企业内部
欧洲文艺复兴运动中,经常反映在对教师职业道德的要求中的资产阶级思想是A.自然权
金黄色葡萄球菌引起的急性、慢性骨髓炎首选口服药A.红霉素B.克林霉素(氯林可霉素
商业银行由于资金周转的需要,以未到期的合格票据再向中央银行贴现时所适用的利率是
装药期间,由炮孔引出的起爆导线应()。A.短路 B.接地 C.悬空 D.连
最新回复
(
0
)