首页
登录
职称英语
The appeal of advertising to buying motives can have both negative and posit
The appeal of advertising to buying motives can have both negative and posit
游客
2024-03-01
13
管理
问题
The appeal of advertising to buying motives can have both negative and positive effects. Consumers may be 【B1】______ to buy a product of poor 【B2】______ or high price because of an advertisement. For example, some advertisers have appealed to people’s 【B3】______ for better fuel 【B4】______ for their cars by advertising automotive products that improve gasoline mileage. Some of the products work. Others are 【B5】______ and a waste of consumers’ money.
Sometimes advertising is 【B6】______ misleading. A few years ago a brand of bread was offered to 【B7】______ with the message that there were fewer calories in every slice. It turned out that the bread was not dietitic, but just regular bread. There were fewer calories because it was sliced very thin, but there were the same number of calories in every 【B8】______ .
On the advantageous side, emotional appeals may respond to a consumer’s real concerns. Consider fire insurance. 【B9】______ .The security of knowing that property is protected by insurance makes the purchase of fire insurance a worthwhile investment for most people. 【B10】______ .
Each consumer must evaluate her or his own situation. Are the benefits of the product important enough to justify buying it? 【B11】______ . Consumers still control the final buying decision. [br] 【B6】
选项
答案
intentionally
解析
转载请注明原文地址:https://tihaiku.com/zcyy/3496444.html
相关试题推荐
ThedisputeonDPRK’snuclearprogrammeissuegivesanegativeinfluenceonUS-D
ThedisputeonDPRK’snuclearprogrammeissuegivesanegativeinfluenceonUS-D
ThedisputeonDPRK’snuclearprogrammeissuegivesanegativeinfluenceonUS-D
ThedisputeonDPRK’snuclearprogrammeissuegivesanegativeinfluenceonUS-D
ThedisputeonDPRK’snuclearprogrammeissuegivesanegativeinfluenceonUS-D
ThedisputeonDPRK’snuclearprogrammeissuegivesanegativeinfluenceonUS-D
Classifiedadvertisingisdifferentfromdisplayadvertisingbecause______.[br
Classifiedadvertisingisthatadvertisingwhichisgroupedincertainsecti
【S1】[br]【S4】E从不定冠词a和名词way来看,这里需要填一个表示人对事物态度的形容词,只有positive和negative符合要求;从语境来看,
【B1】[br]【B9】A、negativeB、variousC、cheerfulD、complexA词义辨析题。由上句话中的positive可以推
随机试题
Itisalongtimeforalargemountofbigcorporationsorinternationalcomp
Therehasbeena_______lackofcommunicationbetweenthemanagementandtheun
WhichofthefollowingsentencesindicatesPOSSIBILITY?A、Lightningcanbedanger
估计人体腹部脂肪最简单实用的指标是( )。A.体重 B.臀围 C.体质指数
随着城镇化步伐的加快,不少烙印着时代与民族特色的,既具有古风古貌又有水乡特质的农
理财规划师出于谨慎的考虑,主要对经常性收入部分的未来变化情况进行预测,由于经常性
信用条件是指企业要求顾客支付赊销款项的条件,其包括的内容有:()。 A.信用
银行业消费者的受教育权可以分为______的教育权和______的教育权。(
结构化指教材内容的各构成要素具有科学的、合理的逻辑联系,能体现事物各种内在关系如
肝硬化失代偿期最重要的临床表现是A:食欲不振 B:腹水 C:乏力 D:腹泻
最新回复
(
0
)