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  3. The recession is taking a serious toll on American retail, but e-commerce co

The recession is taking a serious toll on American retail, but e-commerce co

游客2024-02-25  36
问题     The recession is taking a serious toll on American retail, but e-commerce could emerge as a winner.
    According to a new report by Forrester Research, e-commerce sales are【C1】______. to grow 11% , to ＄ 156 billion, in 2009. That【C2】______a slowdown from 13%  growth last year and 18%  in 2007.  The major factor【C3】______to the pace shift is, of course,【C4】______consumer confidence.
    But e-commerce’s slowed pace is, still【C5】______better than the National Retail Federation’s【C6】______0.5%  drop in overall retail sales this year.
    That means e-commerce is stealing  market share from【C7】______retail -- and fast. By Forrester’s estimates, in 2008 e-commerce【C8】______for 5%  of all retail sales.  In 2012, Forrester thinks ecommerce could have an 8%【C9】______.
    One recent factor is that online shopping promises bargains to price-sensitive consumers. ’The recession is definitely【C10】______more consumers to do their homework【C11】______they go and complete a purchase, ’ says Forrester analyst Sucharita Mulpuru.
    E-commerce is also【C12】______protected because online shoppers tend to be wealthier: about half of all online shopping is done by households that earn more than ＄ 75,000 per year,【C13】______though they’re just about a【C14】______of all households with Internet access.
【C15】______not all Internet companies are set to benefit equally. Last month, e-commerce【C16】______eBay posted its first-ever quarterly revenue decline,【C17】______Amazon reported a sales surge of 18%.Smaller players are particularly【C18】______risk. ’There are some pretty vicious wars as companies go online and duke it out to get market share,’ says Mulpuru. ’The【C19】______I have is that we could go back down the spiral of death from 1999 and 2000, when companies  would under-price themselves without thinking about【C20】______. [br] 【C9】
选项 A、growth
B、proportion
C、increase
D、share
答案 D
解析 名词辨义题。该处意在说明“到2012年，电子商务所占的市场份额可能会上升到8%”。share作名词时既可表示“股票”，又可表示“份额”。故选D。growth意为“增长”；proportion意为“比例”； increase意为“增加，增长”，放入句中不合适。
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