首页
登录
职称英语
To understand the marketing concept, it is only necessary to understand the
To understand the marketing concept, it is only necessary to understand the
游客
2024-02-19
4
管理
问题
To understand the marketing concept, it is only necessary to understand the difference between marketing and selling. Not too many years ago, most industries concentrated primarily on the【C1】______production of goods, and then【C2】______on "persuasive salesmanship"-- to move as much of these goods as possible. Such production and selling【C3】______on the needs of the seller to produce goods and then【C4】______them into money.
Marketing, on the other .hand, focuses on the wants of consumers. It begins with first analyzing the【C5】______and demands of consumers and then producing goods that will【C6】______them. This eye-on-the-consumer【C7】______is known as the marketing concept, which simply means that instead of trying to sell whatever is easiest to produce or buy for resale, the makers and dealers first try to find out what .the consumer wants to buy and then go about making it【C8】______for purchase. Every【C9】______-- design, production, distribution, promotion -- is made according to consumer demand.
This concept does not【C10】______that consumer satisfaction is given【C11】______over profit in a company. There are always two【C12】______to every business activity -- the firm and the customer and each must be satisfied before trade【C13】______Successful merchants and producers,【C14】______, recognized that the surest route to profit is【C15】______understanding customers. This concept has been recognized in such slogans as "Have it your way," and "You are the boss". A good example of the importance of satisfying the consumer【C16】______itself in mind.
1985, when Coca Cola changed the【C17】______of its drink. The non-acceptance-of the change by a significant【C18】______of the public brought【C19】______a quick restoration of the Classic Coke, which was then marketed alongside the new. King Customer【C20】______. [br] 【C18】
选项
A、fragment
B、slice
C、segment
D、portion
答案
D
解析
语义衔接题。并不是所有的人都不接受这种改变,因此所填词应该表示部分的含义;选项D portion“部分,尤其指与其他部分不同的一部分”,可以形容人,符合语义。
转载请注明原文地址:https://tihaiku.com/zcyy/3464389.html
相关试题推荐
[originaltext]Itisoftennecessarytoreleaseafish,thatis,setitfreeaft
Mostconceptionsoftheprocessofmotivationbeginwiththeassumptionthat
Mostconceptionsoftheprocessofmotivationbeginwiththeassumptionthat
Mostconceptionsoftheprocessofmotivationbeginwiththeassumptionthat
Mostconceptionsoftheprocessofmotivationbeginwiththeassumptionthat
NewGraduationMath=SuccessforCommunityCollegesTheconcept
NewGraduationMath=SuccessforCommunityCollegesTheconcept
NewGraduationMath=SuccessforCommunityCollegesTheconcept
NewGraduationMath=SuccessforCommunityCollegesTheconcept
NewGraduationMath=SuccessforCommunityCollegesTheconcept
随机试题
不但关心自己在行动中是否符合道德标准,而且开始关心别人的行为是否符合道德标准,由
区域性股票市场实行的制度是()。A.投资者制度 B.准入制度 C.核定制度
心力衰竭患者,休息时无明显不适,室内轻微走动即可出现胸闷、气短、心悸、乏力等不适
长于痈疡肿毒初起的方剂是A.普济消毒饮B.黄连解毒汤C.仙方活命饮D.导赤散E.
共用题干 LessIsMoreItsoundsallwrong-dr
以下关于人工成本的说法错误的是()A:生产型企业的人工成本比例低于科研生产型企业
( )是指企业根据自身的采购计划和销售计划、资金及经营规模,在期货市场建立的原
下列各项中,不属于影响资本结构因素的是( )。A.企业的生产规模 B.企业的财
银行承兑汇票的承兑银行,应当按照票面金额向出票人收取()的手续费。A:千分之一
设计单位的选定方式不包括( )。A.直接指定 B.设计招标 C.设计方案竞
最新回复
(
0
)