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What happens if you release the odor of lavender into a restaurant? In case
What happens if you release the odor of lavender into a restaurant? In case
游客
2023-12-18
11
管理
问题
What happens if you release the odor of lavender into a restaurant? In case of【M1】______
a small shop in France, at least, it led to customers’ staying longer and spending more,
researchers say. The researchers, whose report appears in the current edition of 【M2】______
Hospitality Management (a journal), say the findings offer more evidence of the power that aromas have
to influence human behavior. In the past, studies have suggested, among other things,
that peppermint oil may help athletic performance and that pleasant smells make
people more collaborative and even induce them to gamble more at casinos. 【M3】______
The authors of the new study say this is
the first time when researchers have looked at 【M4】______
the effect on restaurant customers of aromas-at least, those not coming from the kitchen.
In Brittany on three Saturday evenings at
a 22-seats restaurant that serves mainly pizza, 【M5】______
the researchers released either oil of lavender, oil of lemon or nothing at all. The scent was spread
by diffusers that plugged into three electrical outlets. The study found 【M6】______
no change in customer behavior when no scent was used or when they used lemon,
considering to have stimulating effects. Things changed, though, 【M7】______
with the lavender, which is believed to make people relax. In average, 【M8】______
customers spent about 15 minutes long in the restaurant. And they spent almost 【M9】______
4 euros more-about $5. Noting that the findings were in with earlier research, 【M10】______
the researchers wrote, "These studies taken together support the position that scents could influence many consumption environments." [br] 【M3】
选项
答案
collaborative改成cooperative
解析
词语辨析。“collaborative effort/work/project etc”是指“a job or piece of work that involves two or more people working together to achieve something”,强调团体协作。而“cooperative”有“willing to cooperate”的含义,形容人。纵观上下文这里是指使人们更乐于协作,即听从某种暗示或指令来消费的意思。
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