首页
登录
职称英语
Cable TV has experienced tremendous growth as an advertising medium because
Cable TV has experienced tremendous growth as an advertising medium because
游客
2023-12-04
29
管理
问题
Cable TV has experienced tremendous growth as an
advertising medium because it has some important advantages. A
primary one is selectivity. Cable subscribers tend to be younger,
more fluent, and better educated than nonsubscribers and have【M1】______
greater purchasing power. Moreover, the specialized programming
on the various cable networks reaches very general target markets.【M2】______
Many advertisers have turned to cable because of the
opportunities it offers to narrowcasting, or reaching very【M3】______
specialized markets. For example, MTV is used by advertisers in
the United States and many other countries to reach teenagers and
young adults. CNBC is now the worldwide leader in business news
and reaches a highly educated and rich audience. ESPN has
become synonymous as sports and is very popular among【M4】______
advertisers who want to target men of all ages.
Advertisers are also interested in cable because of its low cost
and flexibility. Advertising rates on cable programs are much
lower than that for the shows on the major networks. Advertising【M5】______
time on network shows can cost two to three times as much on a
cost-per-thousand basis of in some time periods. 25 Spot【M6】______
advertising is also considerately cheaper on most cable stations,【M7】______
while local cable is most affordable television advertising vehicle【M8】______
available. This makes TV a much more unviable media option for【M9】______
smaller advertisers with limited budgets and those interested in
targeting their commercials to a well-refined target audience. Also,【M10】______
cable advertisers generally do not have to make the large up-front
commitments, which may be as much as a year in advance, the
networks require. [br] 【M5】
选项
答案
that—those
解析
语法错误。此处指代的是上文的Advertising rates,所以要用复数形式those。
转载请注明原文地址:https://tihaiku.com/zcyy/3243284.html
相关试题推荐
Languageissaidtobearbitrarybecausethereisnologicalconnectionbetween
IrelandiscalledtheEmeraldIslebecauseofA、itsshape.B、itsconnectionwith
______areboundmorphemesbecausetheycannotbeusedasseparatewords.A、Roots
Iwasslowtounderstandthedeepgrievancesofwomen.Thiswasbecause,asabo
……因为苦闷的强弱原是随欲望与野心的大小而转移的。(2006年真题)...becausethedegreeofwhichischangingwit
AntiqueauctionshavebecomepopularintheUnitedStatesbecauseasteadilyinc
CableTVhasexperiencedtremendousgrowthasanadvertisingmediumbecause
CableTVhasexperiencedtremendousgrowthasanadvertisingmediumbecause
CableTVhasexperiencedtremendousgrowthasanadvertisingmediumbecause
CableTVhasexperiencedtremendousgrowthasanadvertisingmediumbecause
随机试题
下列反应方程式中哪个反应放出的热量最多A.2CH(g)+4O(g)══2CO(
PE-X管按照交联方式的不同,可分为PE-Xa,PE-Xb,PE-Xc,PE-X
后牙缺失,缺隙前后有基牙且后牙健康者,应将A.模型向后倾斜 B.模型向对侧倾斜
下列属于行政强制当事人法定权利的有()。A.因行政机关违法实施行政强制受到损
()不属于组织结构分析的内容。A:各种职能的性质及类别 B:员工与岗位之间是否
简述现代企业人力资源管理各个历史发展阶段的特点。
我国刑法规定,凡在中华人民共和国领域内犯罪的,除法律有特别规定的以外,都适用本法
便秘虚秘证,应采取的治法是A.泻热导滞,润肠通便 B.益气润肠 C.温里散寒
下列病毒感染所致传染病,外周血白细胞常升高的是A.流行性乙型脑炎 B.脊髓灰质
对以下卵巢表皮癌,血清CA125检测值最具有特异性意义的是()。 A.黏液性腺
最新回复
(
0
)