首页
登录
职称英语
Advertising is a collective term for public announcements designed to【B1】___
Advertising is a collective term for public announcements designed to【B1】___
游客
2023-08-30
24
管理
问题
Advertising is a collective term for public announcements designed to【B1】______ the sale of specific commodities or services. Advertising is a form of mass selling, employed when the use of direct, person-to-person selling is【B2】______ impossible, or simply inefficient. It is to be【B3】______ from other activities intended to persuade the public, such as【B4】______ , publicity, and public relations. Advertising techniques range in【B5】______ from the publishing of simple,【B6】______ notices in papers to the concerted use of newspapers, magazines, television, radio, direct mail, and other communications media in the course of a single advertising campaign. From its【B7】______ beginnings in ancient times, advertising has become a worldwide industry.
Advertising falls into two main Categories: consumer advertising, directed to the ultimate purchaser, and trade advertising, in which the appeal is made to dealers through trade【B8】______ and other media.
【B9】______ . A relatively minor, but important, form of advertising is institutional advertising, which is designed solely to build prestige and public respect for particular business concerns.【B10】______ National advertisers occasionally share the same space in magazine advertising.
Advertising may be local, national, or international in scope.【B11】______ :varying rates are set also by newspapers for amusement, legal, political, financial, religious, and charitable advertisements. [br] 【B9】
选项
答案
Both consumer and trade advertising employ many specialized types of commercial persuasion.
解析
转载请注明原文地址:https://tihaiku.com/zcyy/2971740.html
相关试题推荐
[originaltext]CorntonValeisanewprisonspeciallydesignedforwomenin
[originaltext]CorntonValeisanewprisonspeciallydesignedforwomenin
AdvertisingisamultibilliondollarbusinessintheUnitedStates.Moretha
AdvertisingisamultibilliondollarbusinessintheUnitedStates.Moretha
AdvertisingisamultibilliondollarbusinessintheUnitedStates.Moretha
[originaltext]WilmaSubrahadnointentionofbecomingapublicspeaker.Af
[originaltext]WilmaSubrahadnointentionofbecomingapublicspeaker.Af
ThisyearthecombinedadvertisingrevenuesofGoogleandYahoo!willrival
ThisyearthecombinedadvertisingrevenuesofGoogleandYahoo!willrival
HelenKeller,aworld-famousauthorandpublicspeakersufferedfromastran
随机试题
Haveyoueverconsidered______toliveinthecountry?A、goingB、togoC、tohave
Morethanthree-quartersofthechildrenweinterviewedsaidthey’resometim
[originaltext]M:Today,I’minterviewingnine-year-oldCarolaboutherfeelings
[originaltext]W:David,canIgiveyouahandwithoneofthosegrocerybags?M
给水排水管道安装完毕后,应进行管道功能性试验。 水压试验管道内径大于或等于(
水运工程的有关标准规定了砂、石材料的技术性能指标和检验要求,请回答以下问题。
共用题干 第三篇ReadingPoemNopoemshouldever
污染物是进入环境并引起环境污染的有害物质分为A.物理性、化学性、放射性 B.生
某工程A标段的招标文件要求投标人在编制标前施工组织设计应填写“分项工程生产率和施
下列会计处理符合权责发生制的有( )。A.企业2月份签了一份7月份的销售合同,
最新回复
(
0
)