首页
登录
职称英语
To understand the marketing concept, it is only necessary to understand the
To understand the marketing concept, it is only necessary to understand the
游客
2023-07-15
25
管理
问题
To understand the marketing concept, it is only necessary to understand the difference between marketing and selling. Not too many years ago, most industries ’concentrated 【S1】______ on the efficient production of goods, and then relied on "persuasive salesmanship" to 【S2】______ as much of these goods as possible. Such production and selling focuses on the needs of the seller to produce goods and then 【S3】______ them into money.
Marketing, on the other hand, focuses on the ’wants of consumers. It begins with first analyzing the 【S4】______ and demands of consumers and then producing goods that will satisfy them. This eye-on-the- consumer approach is known as the marketing 【S5】______ , which simply means that instead of trying to sell whatever is easiest to produce or buy for resale, the makers and dealers first 【S6】______ to find out what the consumer wants to buy and then go about making it available for purchase.
This concept does not imply that business is benevolent or that consumer satisfaction is given 【S7】______ over profit in a company. There are always two sides to every business 【S8】______ the firm and the customer—and each must be satisfied before trade occurs. Successful merchants and producers, however, recognize that the surest 【S9】______ to profit is through understanding and catering to customers. A striking example of the importance of catering to the consumer presented itself in mid-1985, when Coca Cola changed the flavor of its drink. The non-acceptance of the new flavor by a significant 【S10】______ of the public brought about a prompt restoration of the Classic Coke, which was then marketed alongside the new. King Customer ruled!
A) portion B) endeavor C) references D) concept
E) move F) revise G) primarily H) transaction
I) undergo J) preferences K) priority L) fraction
M) route N) convert O) presumably [br] 【S1】
选项
答案
G
解析
转载请注明原文地址:https://tihaiku.com/zcyy/2838236.html
相关试题推荐
Itisnecessarythatthestudents____________(做更多练习).(should)havemoreexerci
____________(由于不熟悉当地方言),hecouldscarcelyunderstandwhatthemansaid.Unfamili
【B1】[br]【B4】A、necessaryB、desirableC、uselessD、uneasyC
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Mostconceptionsoftheprocessofmotivationbeginwiththeassumptionthat
Mostconceptionsoftheprocessofmotivationbeginwiththeassumptionthat
Mostconceptionsoftheprocessofmotivationbeginwiththeassumptionthat
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthe
随机试题
Driver’sLicenseTestTipsA)Thisarticlewillprovidey
[originaltext]M:PleaseexcusethemessIhaven’thadanytimetoclean.W:Wha
A.胸腔积液蛋白含量20g/L、LDH120U/L B.胸腔积液蛋白含量40g
A.血培养 B.肥达反应 C.粪便培养 D.粪便镜检 E.胆汁培养确诊伤
Thechangeinthatvillagewasmiraculou
营运资金是指( )的余额。A.流动资产减去负债 B.流动资产减去存货 C.
下列选项中,对契约型基金描述正确的是()。A:是指将投资者、管理人、托管人三者作
外铄论的代表人物是()。A.格赛尔 B.孟子 C.弗洛伊德 D.华生
(2018年真题)2017年我国终端能源消费总量为25.8亿吨标准煤,消费品种包
调整经济结构、规划产业发展、推进城镇化不可逾越的红线包括()。A.生态环保红线
最新回复
(
0
)