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The basic mason for the existence of multi-national companies is the competitive
The basic mason for the existence of multi-national companies is the competitive
游客
2025-04-13
6
管理
问题
The basic mason for the existence of multi-national companies is the competitive advantage of a global network of production and distribution. This competitive advantage arises in part from vertical and horizontal integration with foreign affiliates. By vertical integration, most MNCs can ensure their supply of foreign raw materials and intermediate products and avoid the imperfections often found in foreign markets. They can also provide better distribution and service networks. By horizontal integration through foreign affiliates, MNCs can better protect and exploit their monopoly power, adapt their products to local conditions and tastes, and ensure consistent product quality.
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答案
跨国公司存在的根本原因是其全球性的生产和分配网络具有竞争优势。这种竞争优势部分产生于与国外附属机构的垂直和水平的整合。通过垂直的整合,大部分跨国公司都能保证其国外原料和中间产品的供应,避免常常在国外市场上出现的不完整性。它们还能提供更好的分配和服务网络。通过与国外附属机构的水平整合,跨国公司能更好的保护和利用他们的垄断力量,使他们的产品适应当地的情况和消费者的口味,保证稳定的产品质量。
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