首页
登录
职称英语
You will hear a piece of news.For each question 23-30, mark one letter A, B or
You will hear a piece of news.For each question 23-30, mark one letter A, B or
游客
2025-06-02
17
管理
问题
You will hear a piece of news.
For each question 23-30, mark one letter A, B or C for the correct answer.
You will hear the recording twice. [br]
PART THREE
Anchor: Finally this evening, the Ford Motor Company is embarking on an extraordinary attempt to stand out in a cluttered field of commercials. Next Monday night the company has bought two minutes of commercial time, that’s a lot, at the same time in nearly every conceivable television market in the world. Here is our correspondent Paul Moodie.
Paul Moodie: No matter what continent, no matter what country, when it’s 9 o’clock Monday night, 13-year-old Welsh soprano Charlotte Church will be on television, singing "Just Wave Hello". There is no sales pitch. Ford’s millennium message is designed not to sell cars, but image.
Jim Schroer: "The word communicated to people, rather than the word that Ford is there and will be there, it’s part of their lives."
Paul Moodie: For almost the entire last year of the old millennium, Ford and its producers have been preparing the 2-minute commercial intended to greet the new millennium and show the diversity of Ford customers. They filmed for three months in nine countries. That, plus the cost of running the ad, would total tens of millions.
选项
A、Sell cars.
B、Sell image.
C、Advertise.
答案
B
解析
关键信息:Ford’s millennium message isdesigned not to sell cars,but image.福特的千年致辞不为售车设计,而是为了“销售”形象。故B正确。
转载请注明原文地址:https://tihaiku.com/zcyy/4100395.html
相关试题推荐
TaskTwoForquestions18-22,matchtheextractswiththeresponsibilities,lis
TaskTwoForquestions18-22,matchtheextractswiththeresponsibilities,lis
TaskOneForquestions13—17,matchtheextractswiththejobs,listedA—H.Fo
TaskOneForquestions13—17,matchtheextractswiththejobs,listedA—H.Fo
Youwillhearapieceofnews.Foreachquestion23-30,markoneletterA,Bor
Youwillhearapieceofnews.Foreachquestion23-30,markoneletterA,Bor
Youwillhearapieceofnews.Foreachquestion23-30,markoneletterA,Bor
Youwillhearapieceofnews.Foreachquestion23-30,markoneletterA,Bor
TaskTwo-ComplaintForquestions18-22,matchtheextractswiththecomplaints,
TaskTwo-ComplaintForquestions18-22,matchtheextractswiththecomplaints,
随机试题
[A]cup[B]piano[C]ticket[D]shoe[E]door[F]telephone[G]airplane[br]Y
[img]2012q1/ct_ecrbjm_ecrbjread_0574_20122[/img][br]Whatdoes"GSOH"mean?A、Ge
______hadwestartedwhenthecargotaflattire.A、HardlyB、RarelyC、Nosooner
假设磁盘块与缓冲区大小相同,每个盘块读入缓冲区的时间为10μs,由缓冲区送至用户
《建筑工程施工合同(示范文本)》内容包括()。A.专用合同条款 B.合同协
伦理学作为学科出现的标志是A、《黄帝内经》 B、《医业伦理学》 C、《备急千
问题解决有下面几个基本特点( )。
健脾丸的功用是A消食和胃 B消导化积,清热利湿 C健脾和胃,消食止泻 D消
消化道感染的常见病原菌中以肠毒素为主要致病因素的是A:EIECB:EPECC
一病人,某日突然出现阵发性抽搐,表现意识丧失,眼球上窜,瞳孔散大,口唇青紫,全身
最新回复
(
0
)