首页
登录
职称英语
The following two questions are based on the following passage: An automaker
The following two questions are based on the following passage: An automaker
游客
2025-02-26
2
管理
问题
The following two questions are based on the following passage:
An automaker is facing financial difficulties. The vice president of marketing has determined that the root of the company’s problems is low brand loyalty. The vice president proposes, therefore, that the company begin an aggressive advertising campaign focused on children aged from three to eight years. By securing strong brand recognition with this demographic, he argues, the company will have an advantage when these customers reach an age when they can buy cars. [br] Which of the following, if true, provides the strongest support for the vice president’s proposal?
选项
A、Federal law prohibits the advertising of alcohol or tobacco on any medium for which the primary audience is under 21 years of age.
B、Children aged three to eight, even if they had the money to purchase a car, will not legally be able to drive one for several years.
C、The cost of advertising on children’s programs is comparable to the cost of advertising on adult special-interest programs.
D、Focus groups have consistently observed that the automaker’s brand is associated with "tradition" and "older" drivers.
E、Studies have shown that lifelong customers of certain products, such as particular brands of toothpaste or peanut butter, frequently credit their brand loyalty to exposure to the product at an early age.
答案
E
解析
Answer E gives reason to believe that the vice president’s proposal to aim car advertisements at children may result in greater brand loyalty when those children become car buyers. It is not a perfect analogy, because the products mentioned are consumer products that a child could experience directly, but E is the only one of the answers to support the logic of the argument.
转载请注明原文地址:https://tihaiku.com/zcyy/3973972.html
相关试题推荐
Thefollowingquestionspresentasentence,partofwhichorallofwhichisund
Thefollowingquestionspresentasentence,partofwhichorallofwhichisund
Thefollowingtwoquestionsarebasedonthefollowingpassage:Astudybya
Thequestionsinthisgrouparebasedonthecontentofapassage.Afterreading
Thequestionsinthisgrouparebasedonthecontentofapassage.Afterreading
Thequestionsinthisgrouparebasedonthecontentofapassage.Afterreading
Thequestionsinthisgrouparebasedonthecontentofapassage.Afterreading
Thefollowingquestionspresentasentence,partofwhichorallofwhichisund
Thefollowingquestionspresentasentence,partofwhichorallofwhichisund
Thefollowingquestionspresentasentence,partofwhichorallofwhichisund
随机试题
Someyearsago,anAmericanpolicemanfoundawomanlyingnearalonelyroa
[originaltext]M:DidDavidpaintthewholehousehimself?W:Hehadsomeonepai
Fewpeoplewouldeverthinkofbeginninganewjobwhentheyareold,butAn
Directions:Forthispart,youareallowed30minutestowriteashortessayent
下列属于旅行社质量管理中环境质量管理的有()。A.接待服务管理 B.制定规
下列旅游产品中,属于整体旅游产品的是()。A.北京至上海的航空运输服务 B.全
为严格控制超沉,沉井终沉时,沉井的标高、轴线位移至少()测量一次。A、1h
证券公司经营证券承销与保荐、证券自营、证券资产管理、其他证券业务中两项及两项以上
联系实际论述分科课程与综合课程之间的关系及其对我国基础教育课程改革的启示。
复合性创伤患者出现下列情况,应首先抢救A.休克 B.开放性气胸 C.四肢开放
最新回复
(
0
)