首页
登录
职称英语
What are the challenges facing multinationals that want to build their brand
What are the challenges facing multinationals that want to build their brand
游客
2025-01-23
11
管理
问题
What are the challenges facing multinationals that want to build their brands in China?—I think the first thing is ignorance. There’s a huge (1) of the complexity in China, which is more complex than Europe. There are different rules of law, which (2) a significant factor. There are different (3) , Cantonese and Mandarin and lots of others in (4) , and dialects like Sichuan versions. You have problems of distribution. (5) Chinese brands have been (6) local because of the size of the market and the transportation system, What’s (7) built up there is a sort of a pride in localness.
How can companies build their brands in China?—China is a place where (8) have to be very patient and you’ve got to build (9) time. You can’t go in (10) invest short-term and then pull out (11) then try to get back in (12) . It’s about being consistent, steady, building (13) reputation, building confidence and then rewards will (14) . It’s a consistent ability to anticipate need. It’s insightfulness that helps brands to (15) ahead.
How are local Chinese brands doing against the multinationals?—China’s been built (16) local brands and there are a billion of them and they are (17) spending sums of money locally that really dominate the (18) . But the future is Chinese brands moving outside of (19) and marketing globally, because China’s got to move from a commodity economy to a (20) sophisticated economy, which fundamentally (21) brands. There isn’t a major economy in the world that (22) based upon producing great brands, because they provide far better margins and more sustainable (23) .
Has Asia produced any truly global brands?—Japan has. Some of the major companies (24) do really very well with brands. In Korea, some of them (25) but some of them need to catch up in terms of understanding how to really build global brands. [br]
选项
答案
market
解析
词语搭配根据句意此处应表“控制市场”,因此应填market。
转载请注明原文地址:https://tihaiku.com/zcyy/3925749.html
相关试题推荐
ThecoffeegiantisfacinguncomfortablequestionsinLosAngeles,afterbeco
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
随机试题
TheCambridgeUniversityistheplace______.[br]OntheOpenDayyoucangett
Sleepwalkingisadisordercharacterizedbywalkingorotheractivitiesa
Canyouwalkastraightline?Thequestionismuchmoredifficulttoanswer
PerhapslikemostAmericansyouhavesomeextrapoundstoshed.Youmayeven
实现从理性认识到实践的飞跃必须从实际出发,坚持理论和实践相结合的原则。下列做法中
量测隧道衬砌内部应力(应变),应选用()传感器。A:钢弦式压力盒 B:钢弦式
从集团总部的管控能力上看,集团总部要发挥其基本职能,成为母子公司及其协作企业的五
国际收支平衡是指国际收支差额处于一个相对合理的范围内,既( )。A.无巨额的国
试述课外活动和课堂教学的关系。
微分方程ydx+(x-y)dy=0的通解是:(c为任意常数)
最新回复
(
0
)