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Which of the following can be inferred from the Para 1? [br] Which one of the fo
Which of the following can be inferred from the Para 1? [br] Which one of the fo
游客
2024-06-13
2
管理
问题
Which of the following can be inferred from the Para 1? [br] Which one of the following statements is TRUE about Coke’s sponsorship of football teams?
选项
A、Executives of Coke don’t worry about the loss of NFL sponsorship.
B、Coke attaches much importance to the sponsorship of the local teams.
C、Coke has tried to regain its share by tying itself to the NHL from the top down.
D、Executives of Coke think that the value of NFL sponsorship is far beyond its cost.
答案
B
解析
由题干TRUE about Coke’s sponsorship of football teams定位到原文第三段最后一句Coke tries to tie itself to NFL from the bottom up, team by team, and Pepsi tries to do the same thing from the top down, leveraging its deal with the league.细节题B“可口可乐公司很重视赞助地方球队”,根据第三段的内容“由于可口可乐试图从底层发展与国家橄榄球联盟的联系而百事可乐策略是从顶层进行交易”,可判断该选项内容正确。
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