首页
登录
职称英语
[originaltext] When you turn on the radio, you hear an advertisement. When y
[originaltext] When you turn on the radio, you hear an advertisement. When y
游客
2024-02-09
37
管理
问题
When you turn on the radio, you hear an advertisement. When you watch television, you hear and see an advertisement. If you turn the pages of a newspaper or magazine, again you find an advertisement. If you walk down the street, you see one advertising board after another. All day, every day, people who want to sell you something compete to catch your attention. As a result, advertisements are almost everywhere. In the West, advertisements are the fuel that makes mass media work. The government does not give money to mass media such as TV stations, newspapers, magazines and radio stations. They are all owned privately. So where does the money come from? From advertisements. Without advertisements, there would not be these private businesses.
Have you ever asked yourself what advertising is? Through the years, people have given different answers to the question. For some time it was felt that advertising was a means of "keeping your name before the public". And some people thought that advertising was "truth well told". Now more and more people describe it in this way: Advertising is the paid, non-personal, and usually persuasive description of goods, services and ideas through various media.
All advertisements try to make people believe that the product, idea, or service advertised can do well to them. Advertisements exist everywhere in our lives.
Questions 16 to 18 are based on the passage you have just heard.
16. What is the passage mainly about?
17. What’s the financial source of the privately owned mass media?
18. According to the passage, what is one of the features of advertisements?
选项
A、The importance of advertisement.
B、The society’s great need of advertisement.
C、The origin of advertisement.
D、The prosperity of advertisement.
答案
D
解析
推理题。文章开篇就提到了广播、电视、报纸上的广告,随后讲了广告的定义,结尾说广告到处都存在,这表明本篇讲的是广告的繁荣发展。
转载请注明原文地址:https://tihaiku.com/zcyy/3434312.html
相关试题推荐
[originaltext]Cottonvilleisanewprisonspeciallydesignedforwomencrim
[originaltext]M:WhocameupwiththeideaofFather’sDay?W:HernamewasSon
[originaltext]M:WhocameupwiththeideaofFather’sDay?W:HernamewasSon
[originaltext]AsmorewomenintheUnitedStatesmoveuptotheprofessiona
[originaltext]M:Excuseme,areyouwaitingforbuyingtheconcertticket?W:Y
[originaltext]Tenyearsagoasmallboyfelloffhisbicyclebecausehewan
[originaltext]SomestudentsattheOpenUniversityleftschool20yearsago
[originaltext]SomestudentsattheOpenUniversityleftschool20yearsago
[originaltext]Australia,thelastcontinenttobe"discovered",wassighted
[originaltext]Australia,thelastcontinenttobe"discovered",wassighted
随机试题
Thetwomaincandidatesarebothcloselyassociatedwith[originaltext]Campa
A.butB.directC.fluentD.surveysE.subtleF.answeredG.dazzleH.
EveryyearmillionsofcandidatesattendtheNationalCivilServantExam,so
鲁迅是20世纪中国的重要作家、新文化运动(NewCultureMovement)的领导人、中国现代文学的奠基人。他早年赴日本学医,想用自己的医术治病
AskmostpeoplehowtheydefinetheAmericanDreamandchancesarethey’lls
下面各项工作步骤中,哪一个不是创建进程所必需的步骤?()A.建立一个PCB(进
6岁女孩发热,体检咽部红肿,有颈强直,有脑膜刺激症状,腰穿有脓性脑脊液,但未培养
研究人员和实际工作者结合起来解决某一实际问题以提高教师素质的研究方法是()。A
下列哪个图有别于其他三个图?()
激光铅直仪的主要功能是( )。A.测高差 B.测角度 C.测坐标 D.点
最新回复
(
0
)