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Sarr Elyse took a sip from a plastic cup. Like a practised wine taster, she
Sarr Elyse took a sip from a plastic cup. Like a practised wine taster, she
游客
2024-01-25
35
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Sarr Elyse took a sip from a plastic cup. Like a practised wine taster, she swilled the dark liquid around in her mouth then swallowed.
"I love Coca-Cola and this is not Coca-Cola," she said with a slight grimace (鬼脸).
It certainly wasn’t and that’s the point of Mecca-Cola—a soft drink named after Islam’s holiest land and created to protest against US foreign policy in the Middle East. Senegal is one of the first sub-Saharan African countries to put Mecca-Cola on the market, and it’s an obvious choice. The population is 95 percent Muslim and opposition to the war in Iraq has been more【C1】______here than elsewhere in the region.
Thousands took to the streets to protest against the fighting in Iraq and now Mecca-Cola, which has sales of about five million bottles in Europe, will gives thirsty Senegalese a thought-provoking,【C2】______thirst reliever to the US brand.
"Being a Muslim, I was attracted by the name Mecca-Cola," said Hassane Brahim Fardoun, the businessman behind the drink’s distribution in Senegal. "I will do my best to【C3】______the Senegalese market with this new product."
The drink’s launch【C4】______with increasing popular opposition to US foreign policy and the first six-packs of Mecca-Cola were delivered to two shops in Senegal’s capital Dakar the same week US troops stormed Baghdad. More will follow if it sells well.
He says the advertising【C5】______has not yet started because posters have not arrived from France, but he has high hopes for word of mouth marketing.
Elyse is one of the first to taste the new drink at a tiny shop in the city centre. Unfortunately for Fardoun, she is Catholic, and a little reserved about whole-heartedly【C6】______the political viewpoints behind Mecca-Cola’s existence.
Mecca-Cola has already found fans in Africa, as well as in Europe. The cola with a crusade (改革运动) is the【C7】______of French businessman Tawfik Mathlouthi, who launched the drink last November in France as a protest against US foreign policy.
Mecca-Cola is not unique. There is a wide range of similar【C8】______drinks, like Muslim Up or British-based Qibla-Cola, whose website cries "Liberate your taste".【C9】______. the drink that typifies the American way of life was flavoured originally with cola nuts, widely prized in West Africa as a【C10】______and a dowry gift at weddings.
A. injected B. alternative C. racially D. brainchild
E. constituent F. vocal G. campaign H. ironically
I. optimum J. backing K. coincided L. ideological
M. penetrate N. stimulus O. inherently [br] 【C3】
选项
答案
M
解析
空白处应为原形动词。Fardoun作为分销商,他所说的话应该表明他要尽力“占领”塞内加尔的市场,使他的产品遍布塞内加尔,带有“占领、遍布”之义的只有penetrate。在动词词库中,injected可表示“进入”,在词义上适合于上下文,但原文需要的是原形动词,injected为动词过去式,不合适。
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