首页
登录
职称英语
[originaltext]A: But in this recession where so many people are worried about t
[originaltext]A: But in this recession where so many people are worried about t
游客
2023-12-03
11
管理
问题
A: But in this recession where so many people are worried about their jobs and companies — they can’t get credit, they’re having to lay people off — how do you engender that spirit of innovation? I mean, it’s one thing for a company like Google to give its engineers 20 percent time. It’s another thing for a guy who’s having a tough time making payroll.
B: Well, in the first place a lot of the innovations are going to occur unfortunately, out of people who are in desperation and because people get laid off and so they look around and say, " Well maybe I need to go into business for myself or maybe I need to learn something new." And those are tough times and I’m not trying to minimize the personal cost of going through that but all the literature indicates that going through that often produces amazingly committed and creative leaders who say, " Hey, I’m not going to make the mistakes of the past, I’m going to try and do something different. I’m going to go out in a new direction. I’m going to try to solve a new problem." And that’s again the genius of America.
A: In ten years, given the growth in computing and innovation and the Internet, where is Google going to be?
B: Well, hopefully Google will be very similar to what it is today, just even more products and even more reach. But hopefully the Google that ten years from now will have the same values, the same focus on the end user, the same focus on creativity and innovation and of course the world will have moved on much farther in terms of what we can do. A simple rule about the rate at which things are getting better is something called Moore’s law. Roughly speaking, it’s the doubling of capacity over 18 months. That works out to be an improvement of a factor of 10 in five years and a factor of 100 in ten years. So one way to think about it is that in ten years, the computers you use, the networks and everything you use will be a 100 times faster, a 100 times more capable, or a 100 times cheaper. Think about what we can do with that kind of an insight.
A: Well, how are you going to make money on that environment? Because things are going to be so cheap that you’re just giving a lot of it away. I mean that’s your business model now, right?
B: Well, we like free ...
A: Free is good.
B: Free is good because we use an advertising model. Well I’ll give you an example. I bought a printer for $ 100 and I looked at the printer and I thought " how do they make any money on the cost of this printer?" I mean by the time you add up the cost of this and that and so forth, it’s a remarkable product. There’s no profit margin in it at all, and yet they have become profitable because these are scale businesses and they’ve learned how to manufacture things in volume and still make money. That’s the relentless pace of American capitalism. So one way to think about it in ten years is that there will be even more cost effective solutions for hard goods and soft goods, such as the digital world that I live in, there will still be mostly advertising. We’re going to have more people in subscriptions, people will pay for specialized content, people will pay for what is called " Download to Own". It will clearly be true, for example that the majority of movie sales will be on-line because it will be possible when it is 100 times cheaper just to download the movie to your computer or to your home video. You won’t need all of the infrastructure that exists today.
A: Eric Schmidt. He’s the Chairman and CEO of Google. Eric, thanks a lot.
B: Thank you very much for having me on.
This is the end of Part Two of the interview.
Questions 6 to 10 are based on what you have just heard.
Question 6
Why, according to the guest speaker, does innovation often come in tough times?
(Pause: 10 seconds)
Question 7
What is NOT true about the prospect of Google in ten years?
(Pause: 10 seconds)
Question 8
What’s the purpose of mentioning Moore’s Law?
(Pause: 10 seconds)
Question 9
Why will the majority of movie sales be on-line?
(Pause: 10 seconds)
Question 10
Who is the guest speaker?
选项
A、Because during tough times personal costs will be minimized.
B、Because during tough times government will give more incentives.
C、Because innovation occurs everywhere.
D、Because few resources lead to more focus on ongoing attempts.
答案
D
解析
根据原文innovation occurs everywhere andoften when things are tough,you actually dobetter because you have few resources so youare required to focus even harder on theexcellent thing that you are trying to getdone,B、C未曾提及,A不是重点,因此选D。
转载请注明原文地址:https://tihaiku.com/zcyy/3240729.html
相关试题推荐
Asmartmachinesuchasthisonewouldbecapableofhelpingpeoplein
Ifpeoplemeananythingatallbytheexpression"untimelydeath",theymustbe
Becauseonceyouknowhowyouareandhowotherpeopleseeyou,youcanthenget
Itisoftensaidthat,providedwearenotoftheunfortunateminorityofpeople
大自然对人的恩赐,无论贫富,一律平等,所以人们对于自然,全都一致并深深地依赖着。(2002年真题)People,poororrich,are
Youngpeoplearefacinganuncertainfuture.Asthe21stcenturydawned,the
Youngpeoplearefacinganuncertainfuture.Asthe21stcenturydawned,the
Youngpeoplearefacinganuncertainfuture.Asthe21stcenturydawned,the
Youngpeoplearefacinganuncertainfuture.Asthe21stcenturydawned,the
Youngpeoplearefacinganuncertainfuture.Asthe21stcenturydawned,the
随机试题
Differentculturesmayanswerdifferently,andthateventhesameculturemayan
协调磋商阶段的操作要点不包括( )A.如愿签约的前提下坚持自己的报价和条件
高血压干预策略的非药物治疗,主要措施有A.戒烟 B.限制饮酒和戒烟 C.提倡
阴厥治疗的首选方药为A.清营汤加减 B.四味回阳饮加减 C.人参养营汤加减
把下面的六个图形分成两类,使每一类图形都有各自的共同特征或规律,分类正确的一项是
共用题干 假设资本资产定价模型成立,相关证券的风险与收益信息如表3-6所示。(
肾损伤非手术治疗绝对卧床休息的时间至少为A.3天 B.10天 C.12天
(2015年真题)医疗保险药品目录遴选药品的主要原则是( )A.应用安全、疗效
某企业在办理财产保险中,保险金额超过了保险价值,则超过部分()。A.由保
关于劳务分包合同中工时及工程量确认的叙述,正确的有()。 A.采用固
最新回复
(
0
)