首页
登录
职称英语
"The Google brand has taken on a life of its own," concedes Jim Lanzone, the
"The Google brand has taken on a life of its own," concedes Jim Lanzone, the
游客
2023-09-10
61
管理
问题
"The Google brand has taken on a life of its own," concedes Jim Lanzone, the boss of Ask. com, the fourth-largest but fastest-growing search engine, and this simultaneously frustrates and delights him. It frustrates him bemuse people say they "Google" things even when they go to Ask or other engines to search the web; bemuse Google is considered, for no good reason (in his opinion), "the safe choice under pressure"; and bemuse many people "don’t seem to want choice" and stick to Google out of mere inertia.
But it delights him, because Google, having made many enemies, must now fight many battles; and because Google, perhaps out of hubris, appears to be getting distracted. This month, for instance, Google unveiled a free online spreadsheet program, which, like many Google products, has little to do with web search and is meant to needle Microsoft, the world’s largest software company, which has a near-monopoly on spreadsheets through Excel. Google, in other words, has impressive momentum, says Mr. Lanzone, but a good martial-artist can use his opponent’s momentum to overcome him, so "we’re using search aikido."
Yahoo!, the largest internet portal with about 400m users (of its e-mail, instant-messaging, music and other products), has come up with a strategy to differentiate its own search engine. Yahoo! has been at this game for only two years, but now has hundreds of engineers working on it. In contrast to the quasi-religious faith that Google places in its mathematical algorithms, says Eckart Walther, one of Yahoo!’s search bosses, Yahoo! is "about combining the best of people with the best of technology".
Ask is taking a different tack. It has come up with Expert Rank, an algorithm that also ranks web pages by incoming links and links by theme. So instead of using a web page’s overall popularity to calculate its ranking, it finds the pages that are most popular among experts on a particular subject, a method that often returns better results than Google’s. Ask also uses these thematic clusters to suggest the best ways to narrow or expand a search, a feature called "zoom" that is very popular. Chris Sherman of Search Engine Watch thinks that Ask is as good as Google for general web search — but better than Genie for finding online maps and images.
As for Microsoft, it has identified Google as a mortal threat to its business and has launched an all-out effort to catch up in online services in general, and in search in particular. Last winter, it tried to buy itself market share by negotiating with AOL for a merger — or at least an agreement under which AOL would switch from Google’s search technology to MSN’s; but Google pre-empted Microsoft and itself took a defensive stake in AOL. Microsoft has also hired former rivals who are well respected in the industry. [br] Which is the reaction taken to cope with Google’s challenge?
选项
A、Liking pages by themes.
B、Combing the rivals of Google.
C、Developing spreadsheets with better functions.
D、The addition of humanistic consideration to arithmetic rules.
答案
A
解析
此题属细节题,问“哪项是用于对付Google的策略”。第四段中说到“It has come up with Export Rank, an algorithm that also ranks web pages by incoming links and links by theme, ... it finds the pages that are most popular among experts on a particular subject,”,也就是说依据主题来链接进行搜索是优于Google的新做法的特点。因此 A项“依据主题链接网页”正确。
转载请注明原文地址:https://tihaiku.com/zcyy/3001869.html
相关试题推荐
"TheGooglebrandhastakenonalifeofitsown,"concedesJimLanzone,the
"TheGooglebrandhastakenonalifeofitsown,"concedesJimLanzone,the
"TheGooglebrandhastakenonalifeofitsown,"concedesJimLanzone,the
ThisyearthecombinedadvertisingrevenuesofGoogleandYahoo!willrivalt
ThisyearthecombinedadvertisingrevenuesofGoogleandYahoo!willrivalt
ThisyearthecombinedadvertisingrevenuesofGoogleandYahoo!willrivalt
ThisyearthecombinedadvertisingrevenuesofGoogleandYahoo!willrivalt
Googlemustbethemostambitiouscompanyintheworld.Itsstatedgoal,"to
Googlemustbethemostambitiouscompanyintheworld.Itsstatedgoal,"to
Googlemustbethemostambitiouscompanyintheworld.Itsstatedgoal,"to
随机试题
WorldWaterShortageAnews
我喜爱湖。湖是大地的眼睛,湖是一种流动的深情,湖是生活中没有被剥夺的一点奇妙。早在幼年时候,一见到北海公园的太液池,我就眼睛一亮。在贫穷和危险的旧社会,
申请人如果不服行政复议决定,不能依法提起行政诉讼。
假设商业银行A现持有一笔国债。研究部门预测市场利率在未来将上扬,国债价格有下跌的
我国的教育储蓄存款的储户只能是在校小学四年级(含四年级)以上学生。()
动机的功能有( )A.激活功能 B.指向功能 C.维持功能 D.调整功能
批复的撰写要点有()。A.在批复前必须进行充分的调查研究工作 B.批复的意见应
外部分组包括()分组和()分组两种。
下列关于硝苯地平的叙述哪项是错误的?( )A.口服吸收完全,但首过消除较多
《电信服务质量监督管理暂行办法》规定:用户要求查询通信费用时,计费原始数据保存期
最新回复
(
0
)