首页
登录
职称英语
[originaltext] Suppose someone invented a gift card so versatile (多功能的) that
[originaltext] Suppose someone invented a gift card so versatile (多功能的) that
游客
2023-09-05
26
管理
问题
Suppose someone invented a gift card so versatile (多功能的) that it could be used almost anywhere to buy almost anything. This gift card would be good forever and would be accepted in many foreign countries. (33)You could bend it in half—or even leave it in the pocket of your trunks (男士游泳裤) when you went for a swim and it would still work fine. Wait a minute. Somebody already invented that go-anywhere gift card. It’s called cash. Cash has huge advantages over gift cards. (34)There’s been a big trouble about gift-card fees, so Congress eventually stepped in to limit them. And a sizable chunk of gift-card value—estimates range between 5% and 10%—never gets fully used. These aren’t issues that come with cash. So why have gift cards grown in popularity when we already have something better sitting in our wallets? (35)The answer is a combination of consumer psychology and opportunistic retailers and card issuers. Consumers see giving cash as silly, and retailers have taken advantage of that to push gift cards. Most store cards don’t have fees anymore. They have a different problem. You’re committed to use the card at a designated store. And a new National Retail Federation survey finds that shoppers expect to spend a bit less on holiday gift cards this year.
33. What will happen if the multi-function "gift card" falls into water?
34. What’s the reason for Congress interfering in gift-card issue?
35. Why are the gift cards so popular among consumers?
选项
A、Because they have overwhelming advantages.
B、Because they are sold in very low prices.
C、Because they are the symbol of people’s status.
D、Because they meet customers’ psychological needs.
答案
D
解析
目的原因题。短文中提到购物卡流行是因为混合了消费者心理学以及零售商和发卡机构的机会主义思想。消费者认为现金是拿不出手的馈赠之物,零售商才借此机会推销购物卡。由此可知,购物卡在消费者中流行是因为其满足了消费者的心理需要。
转载请注明原文地址:https://tihaiku.com/zcyy/2986666.html
相关试题推荐
[originaltext]W:Cometomyhouseifyoucanbetherebefore11o’clock,Mike.
[originaltext]W:Cometomyhouseifyoucanbetherebefore11o’clock,Mike.
[originaltext]Thereisapopularbeliefamongparentsthatschoolsareno
[originaltext]Thereisapopularbeliefamongparentsthatschoolsareno
[originaltext]Letchildrenlearntojudgetheirownwork.Achildlearning
[originaltext]Letchildrenlearntojudgetheirownwork.Achildlearning
[originaltext]Stressisaverynormalpartoflife.Mostpeoplefeelstress
[originaltext]M:Areyougoingtothedemonstrationtohelpstopthespreadof
[originaltext]M:Areyougoingtothedemonstrationtohelpstopthespreadof
[originaltext]M:Areyougoingtothedemonstrationtohelpstopthespreadof
随机试题
"Whenshallwemeetagain?""Makeit______dayyouNike;itisallthesametom
交换机端口的工作模式默认情况下为()模式。A.Access B.Trun
资产评估报告声明部分的内容通常包括()。A.评估程序实施过程和情况 B.评估
下列除哪项外,均是脉象有胃气的特点()(2001~2005)A.不浮不沉
500kV主变低压侧站用变倒闸操作中,可以先与备用变电源并列,防止低压母线短暂失
2015年全国共建立社会捐助工作站、点和慈善超市3.0万个,比上一年减少0.2万
体的质量相同,并且无剩余。最少要装多少瓶?()A.42 B.60 C
语文课学习作文的写作规则,这类学习主要属于()。A.言语信息学习 B.动作技
结核病联合化疗的主要目的是A.减少合并症 B.避免副作用 C.避免后遗症
心室颤动引起阿-斯综合征时,最有效的抢救方法是A.静脉注射利多卡因 B.皮下注
最新回复
(
0
)