首页
登录
职称英语
The poor old consumer! We’d have to pay a great deal more if advertising did
The poor old consumer! We’d have to pay a great deal more if advertising did
游客
2023-08-20
19
管理
问题
The poor old consumer! We’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisely because of the heavy advertising that consumer goods are so cheap. But we get the wrong idea if we think the only purpose of advertising is to sell goods. Another equally important function is to inform. A great deal of the knowledge we have about household goods derives largely from the advertisements we read. Advertisements introduce us to new products or remind us of the existence of ones we already know about. Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc., from an advertisement.
Lots of people pretend that they never read advertisements, but this claim may be seriously doubted. It is hardly possible not to read advertisements these days. And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements. Would you enjoy gazing at a blank wall or reading railway bylaws while waiting for a train? Would you like to read only closely-printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a dull wall or a newspaper full of the daily ration of calamities.
We must not forget, either, that advertising makes a positive contribution to our pockets. Newspapers, commercial radio station and television companies could not survive without this source of revenue. The fact that we pay so little for our daily paper, or can enjoy so many broadcast programs is due entirely to the money spent by advertisers. Just think what a newspaper would cost if we had to pay its full price!
Another thing we mustn’t forget is the "small ads", which are in virtually every newspaper and magazine. What a tremendously useful service they perform for the community! Just about anything can be accomplished through these columns. For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the "hatch, match and dispatch" column but by far the most fascinating section is the personal or "agony" column. No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature. It’s the best advertisement for advertising there is! [br] What does advertising do with the products we already know about?
选项
A、To introduce their new functions.
B、To compare them with new products of the same sort.
C、To tell that they are still available.
D、To correct any impropriate information about them.
答案
C
解析
原文该句中的or remind...表明广告让顾客知道商品仍“存在”,即该商品还有得卖,C为答案。
转载请注明原文地址:https://tihaiku.com/zcyy/2941242.html
相关试题推荐
Inthemarket’seyes,thelatestroundofconsumer-spendingnewswasgood.I
Inthemarket’seyes,thelatestroundofconsumer-spendingnewswasgood.I
Inthemarket’seyes,thelatestroundofconsumer-spendingnewswasgood.I
[originaltext]Theappealofadvertisingtobuyingmotivescanhavebothneg
[originaltext](19)Theappealofadvertisingtobuyingmotivescanhavebot
Inthemarket’seyes,thelatestroundofconsumer-spendingnewswasgood.I
Inthemarket’seyes,thelatestroundofconsumer-spendingnewswasgood.I
Inthemarket’seyes,thelatestroundofconsumer-spendingnewswasgood.I
Thee-scoreisaconsumerratingmetricusedtodetermineanindividual’spo
Thee-scoreisaconsumerratingmetricusedtodetermineanindividual’spo
随机试题
AbrahamMaslowassertsthatallhumanhavebasicneedsandthattheseneeds
[originaltext]W:Goodmorning,class.TodayIthoughtwewouldtalkaboutsomet
神经细胞动作电位和局部兴奋的共同点是()A. B.都有不应期 C.都可以
下列外门窗玻璃安装的施工要求中,错误的是( )。A.单块玻璃大于1.5m2时应
下列在民用建筑设计劳动定额中,哪项属于一类建筑?()A.单体建筑面积8万㎡、
讲解法是指教师用儿童能够理解的语言来__________某事某物的一种方法。
妊娠腹痛,又称A.皱脚B.脆脚C.子肿D.子气E.胞阻
甲因急于继承其父财产而生杀父之念,一日雨夜趁其父病重期间,欲为其注射毒药。刚拿起
( )应当按年度缴纳保障基金A.期货交易所 B.期货业协会 C.期货公司
假设期初可抵扣暂时性差异和应纳税暂时性差异余额均为0,下列各项说法正确的是(
最新回复
(
0
)