首页
登录
职称英语
Competition among smart phone makers is heating up at retail, in advertising
Competition among smart phone makers is heating up at retail, in advertising
游客
2023-07-07
46
管理
问题
Competition among smart phone makers is heating up at retail, in advertising and, increasingly, in the courtroom as handset and software makers wield(运用)patent lawsuits to protect their turf(地盘)and slow down their rivals.
Just a few years ago. smart phones were mainly for office workers who needed to check e-mail after hours. For most people, the Web browsers and other programs were too much trouble, and the data connections too slow. Apple changed all that with the introduction of the iPhone in 2007. Its touch-sensitive screen and big icons made it easy to use. Its programs were designed from the ground up to work well on the small screen. And the fashionable design made it an instant hit with consumers.
Even as competitors have rushed out copycat designs, the iPhone still sets the agenda. But that throne is weakening. And as the other devices, including those running Google’s Android system, catch up with the iPhone, smart phone makers are having a harder time standing out to consumers or persuading them to pay more for their devices. In turn, that has prompted a slew of patent disputes over all aspects of basic phone use, from the way a user swipes a touch screen to perform an action to the method a phone uses to extend battery life. Nokia is suing Apple, Apple is suing HTC, Microsoft is suing Motorola and more.
"In consumer electronics and related fields, it’s a great challenge to earn a profit," said Bruce Sunstein, an intellectual property lawyer. "The way you can usually get profit is through innovation." Smart phone makers must not only come up with novel features, he said, but must also stake claims to the technology behind them and thus reap the rewards in licensing fees.
Consumers shouldn’t worry about buying or using any of those phones. Patent cases can take months or years to resolve—sometimes longer than the life of these phones—and disputes are often settled with licensing deals. Ultimately, no one company will prevail. Rather, the results will determine how profits are divvied(分摊)up among a vast number of players. [br] Smart phone makers resort to laws to_______.
选项
A、make more advertisements in public places
B、compete with their opponents in market shares
C、advertise their products and attract more investment
D、enhance the confidence of their retailers
答案
B
解析
转载请注明原文地址:https://tihaiku.com/zcyy/2817287.html
相关试题推荐
Anewreportclaimsthatthemakersofsugar-laden(含糖)drinkssuchassodas,
Anewreportclaimsthatthemakersofsugar-laden(含糖)drinkssuchassodas,
Anewreportclaimsthatthemakersofsugar-laden(含糖)drinkssuchassodas,
Anewreportclaimsthatthemakersofsugar-laden(含糖)drinkssuchassodas,
Anewreportclaimsthatthemakersofsugar-laden(含糖)drinkssuchassodas,
Anewreportclaimsthatthemakersofsugar-laden(含糖)drinkssuchassodas,
Anewreportclaimsthatthemakersofsugar-laden(含糖)drinkssuchassodas,
Anewreportclaimsthatthemakersofsugar-laden(含糖)drinkssuchassodas,
Anewreportclaimsthatthemakersofsugar-laden(含糖)drinkssuchassodas,
Anewreportclaimsthatthemakersofsugar-laden(含糖)drinkssuchassodas,
随机试题
Whatdoestheprofessormeanbythisstatement:[br][originaltext]Questions1
某护士对病人进行健康教育时经常说“如果是我,我会如何”,该护士的沟通错误(
A.5 B.6 C.7 D.8
心脏瓣膜疾病中二尖瓣重度狭窄是指A.二尖瓣瓣口面积>1.5C.m2 B.
民警俞某散布有损国家声誉的言论,根据《公安机关人民警察纪律条令》的规定,可能给予
甲燃气公司负责某市的民用天然气供给业务。近年来该市的民用天然气需求量比较稳定,甲
甲上市公司、乙普通合伙企业、丙全民所有制企业和丁公立大学拟共同设立一有限合伙企业
在质量缺陷成因的分析过程中,( )具有关键性作用,是一系列独立原因集合起来形成
某大型建设项目包括主体钢结构工程与配套土建工程,采取公开招标方式分别确定两个承包
关于安全生产管理制度,下列说法中正确的是( )。A.应贯彻“安全第一,预防为主
最新回复
(
0
)