No one can l Howard Schultz ofinaction s

考试题库2022-08-02  41

问题 No one can l Howard Schultz ofinaction since he returned as chief executive of Starbucks,the firm he built into a multinational 2 to watch it stumble under his successor.Barely a month has gone by over the past year without the firm 3 some new initiative or other.The latest came on February 17th in New York,when Mr.Schultz 4 Via,an instant coffee which,he 5,tastes just as good as Java brewed in the shop by one of the firm's baristas.Don Valencia,the firm's first head of research and development,who 6 the blended and frozen frappuccino drinks that earn Starbucks$2 billion a year,could never find a 7 to scale up an instant formula he had developed at home.When Mr.Schultz retumed as chief executive,he 8 that there had been some technological advances,allowing finer grinding,9.So he asked the R&D team to repeat the recently deceased Valencia's experiments,and found that"we had broken the 10".The name Via is a hat-tip to Valencia-though during development it was known as Jaws(just add water,stir).Starbucks says it has patents that should 11 competitors from quickly replicating Via,which will go on sale in some American stores next month.The opportunity may,12,be biggest in other countries:in Britain over 80%of coffee sold is instant,13 with just 10%in America.14 Starbucks drinkers decide that Via tastes good,the company will have to get the price 15.The riskis that the firm's existing customers may 16 counter service and start making their own cup of instant.To keep customers coming to remaining outlets,he might experiment with discounts such as cheap 17 meals ofa drink and food.He also wants a visit to a Starbucks shop to bc a"18 uplifiing experience".Improving the smellin stores by changing the cheese used in breakfast sandwiches was a start.But 19 that staff are enthusiastic will be especially difficult whenjobs are 20.7选?A.meansB.approachC.methodD.way

选项 A.means
B.approach
C.method
D.way

答案 D

解析 名词辨析题。根据文章Don Valencia,the firm's first head of research and development,who created the blended and frozen frappuccino drinks that eam Starbucks$2 billion a year,could neverfind a to scale up an instant formula he had developed at home.(Don Valencia作为星巴克公司研发部首席研究员,在过去创造的法布奇诺咖啡为星巴克每年赚取20亿美元,但是他在家研发时却一直没有找到一种可以规模化生产速溶咖啡的。)D项way的使用范围很广,但较多地用在具体的事情上。常用结构为way of doing/way to do,所以只有D项最符合文章的表达,故D项为正确选项。【干扰排除】A项means指实现目的的任何手段,或使用某种交通工具的方式。B项approach指待人接物或思考问题的方式、方法、态度,常用搭配为approach to sth.。C项method指有条理的、系统的办法,特别指新的办法。结合上下文句意,三项均可排除。
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