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  3. As a regional manager in a retail company, you are asked to hand in a report

As a regional manager in a retail company, you are asked to hand in a report

游客2025-05-23  22
问题     As a regional manager in a retail company, you are asked to hand in a report about the market in your region by your line manager at head office. A recommendation to open a new store should be included.
    Look at the information below, on which you have already made some handwritten notes.
    Then, using all your handwritten notes, write your report.
    Write 120-140 words.
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答案                         Report on Opening a New Store
This report aims to explain the feasibility of opening a new store in my region and to propose several promotion activities to attract customers.
We have the following factors to consider:
—situation of the market
A large number of customers can be expected in this area as the current two stores are very profitable so far.
—proper place
The east part of the region is the development zone, and people there have to drive a long way to shop for lack of a large supermarket there. A store is in great demand.
I would recommend that a new store be opened in the development zone.
Regarding the sales and brand promotion, I believe a twenty percent discount in the first 3 days would attract a large number of customers. What’s more, being free of charge in the first month to get a membership card and gifts based on the consumption of 100 RMB at one time are also good choices.
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