首页
登录
职称英语
[originaltext] Asia-Pacific consumers are the world’s most active online sho
[originaltext] Asia-Pacific consumers are the world’s most active online sho
游客
2023-09-04
71
管理
问题
Asia-Pacific consumers are the world’s most active online shoppers and many rely on Internet reviews when making purchases, research firm Nielsen said this week.
The firm said 35 percent of consumers in the region used over 11 percent of their monthly spending to make online purchases, compared to a global average of 27 percent of consumers. (26) South Koreans were the heaviest online buyers in Asia, with 59 percent directing more than 11 percent of their monthly spending to online purchases,followed by 41 percent in Japan,Nielsen said in a report. A further 31 percent of Asia-Pacific consumers used 6 to 10 percent of their monthly shopping purchases to buy items online.
More Asia-Pacific consumers also intend to buy online in the next six months than those from other regions, with South Koreans and Japanese the most likely to make such purchases. Among the purchases consumers in the region are likely to make in the next six months are books, clothing, shoes, airline tickets, electronic equipment and hotel reservations.
(27) Nielsen said opinions posted online were important in customers’ decisions to buy products such as cosmetics , cars, software and food. Asia-Pacific consumers were also the most likely to share dissatisfaction at a product on the Internet compared with consumers elsewhere. (28) " The increasing accessibility of the Internet and the incredible popularity of social media and online discussion forums mean today’s brands have nowhere to hide," said Megan Clarken,Asia-Pacific managing director at Nielsen’s online division. Nielsen said that social media such as Fa-cebook and Twitter or blogging sites had become powerful tools influencing what people buy and urged businesses to embrace the trend.
26. What do we learn about Asia-Pacific consumers?
27. Which is important when customers decide to buy products according to Nielsen?
28. What does Megan Clarken mean?
选项
A、Opinions online will tell consumers everything about brands.
B、Some of the comments online are not reliable.
C、Businesses can promote their brands online easily.
D、Blogging sites influence what people buy online.
答案
A
解析
文中Megan Clarken说到,互联网的普及以及社交网站和网上论坛的流行,意味着如今的商家无处可藏。言下之意是,网上评论会明示商家的所有信息,故A)为答案。
转载请注明原文地址:http://tihaiku.com/zcyy/2985862.html
相关试题推荐
[originaltext]W:Dave.(19)I’mgoingtothesupermarkettopickupfoodanddri
[originaltext]W:Dave.(19)I’mgoingtothesupermarkettopickupfoodanddri
[originaltext]W:Dave.(19)I’mgoingtothesupermarkettopickupfoodanddri
[originaltext]M:Katharine,haveyouturnedtheair-conditioningon?Theroomis
[originaltext]M:Katharine,haveyouturnedtheair-conditioningon?Theroomis
[originaltext](35)Researchindicatesthatparentswhorewardself-control
[originaltext]Tobesuccessfulinajobinterview,youshoulddemonstrate
[originaltext]Tobesuccessfulinajobinterview,youshoulddemonstrate
[originaltext]M:Welcometo“MovieontheShow”,todayourguestisNancyMeyer
[originaltext]M:Welcometo“MovieontheShow”,todayourguestisNancyMeyer
随机试题
[originaltext]Host:Hello!Ladiesandgentlemen.Itgivesmegreatpleasure
AlthoughtheOlympicCharter,theofficialconstitutionoftheOlympicmovem
A.-2或-1/2 B.-2或1/2 C.2或-1/2 D.2或1/2
《民用建筑隔声设计规范》中规定的建筑构件空气声隔声性能的单值评价量是()。A
预算定额的编制步骤包括()。A.审查定稿 B.准备工作 C.编制初稿
下列关于现金管理目的的说法中,错误的是()。A.满足应急资金的需求 B.满足
急性胰腺炎患者若淀粉酶下降后又上升,表示A.病情基本得到控制 B.病情又有反复
现在很多历史剧热播,如何看待历史剧?
下列选项中,关于个人独资企业的表述中,说法正确的包括()。A.投资人自行清算的,
小王两年来经常发现自己的邮件被偷拆,有几次还发现邮件内件被窃,经调查取证,发现为
最新回复
(
0
)