2. 职称英语
  3. - Your company wanted to open a new branch next year and the Managing Director h

- Your company wanted to open a new branch next year and the Managing Director h

游客2025-05-31  3
问题 - Your company wanted to open a new branch next year and the Managing Director has asked you to prepare a report on the feasibility of the plan.
- Write a report for the Managing Director:
- introducing the current situation
- giving the necessity for opening the branch
- outlining its advantages of expanding
- showing plans for the coming year.
选项
答案 Report on the feasibility of opening a new branch of the company
The report sets out to discuss the feasibility of opening a new branch in Paris next year. Our company is performing very well, with the exports increased by 60% in five years. The Western European market is especially prosperous, and the demand for our products has been increasing sharply these years and exports to that part account for 40% of our total output. The rapid development of the market in Western Europe leads to greater demand for more resources and power allocated in that region. As a result, a new branch is necessary for further development.
Having a thoughtful consideration, we will see that there would be many advantages to open a new branch there. First, market of that area can be developed more effectively and thoroughly. Second, feedbacks of the customers can be obtained at first hand so that immediate adjustments can be made to the products. Third, it will allow us to gain a secure foothold to develop more markets abroad. Therefore, it should be emphasised that a new branch there should be opened.
With the new branch opened next year, some experienced managers and sales persons should be sent to guide the newly-recruited local people. Market segmentation of that area will be necessary and products made according to the local people’s requirement will be manufactured.
解析     题目要求写一份报告。根据题目要求，这是一份写给总经理的关于开设分公司的报告。要求首先说明开分公司的理由；然后说明开分公司的必要性；接下来阐述扩展规模的优势；最后列出明年的计划。写作时应注意表达的条理性和建议的合理性，注意避免拼写、语法等错误。
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