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  3. How to approach Reading Test Part Five• This part of the Reading Test tests you

How to approach Reading Test Part Five• This part of the Reading Test tests you

游客2025-05-30  2
问题 How to approach Reading Test Part Five
• This part of the Reading Test tests your grammar.
• Read the whole text quickly to find out what it is about. As you read, try to predict the words that might fill the gaps
• Then read the text again, and write down one word for each gap. Make sure the word fits both the meaning and the grammar
• Read the text below about improving employability through personal branding
• For each question 31 - 40, write one word in CAPITAL LETTERS on your Answer Sheet.
                                         Personal branding
      Today’s society is geared increasingly towards the individual, and that means you have to find ways to stand  (31)  from the crowd in order to compete. Developing your personal brand is one way. Branding has moved a long way  (32)  it meant simply building recognisable product names. Brands now represent whole worlds of meaning. And that’s just  (33)  you need to do if you want to be visible among the masses.
     We live in a competitive climate, not least in the world of work,’ says Helen Trevaskis, identity consultant for brand consultancy Smith and Milton. ’Employers are  (34)  just looking for skills, but for different qualities too. More young people have degrees, and you’ll find many other candidates with the  (35)  skills and qualifications as you.’ Personal branding is a form of self-presentation, but it must be done naturally, making it more  (36)  just superficial. ’You need to  (37)  a good look at yourself and ask fundamental questions,’ says Trevaskis, ’such  (38)  , who am I? What are my strengths and weaknesses? From the answers, decide where you want to be positioned in the world, and precisely  (39)  you want others to see you.’
     Over time, you can learn to create your own brand identity to make  (40)  more memorable. It’s a particularly useful exercise at times of change in your career. [br]
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