首页
登录
职称英语
Beth Hatfield lost her job because the company she worked for [br] Dryden Limite
Beth Hatfield lost her job because the company she worked for [br] Dryden Limite
游客
2025-05-16
13
管理
问题
Beth Hatfield lost her job because the company she worked for [br] Dryden Limited helped Beth to set up Jumpstart by providing
M: Welcome to Business Start-up. Our guest today is Beth Hatfield. Beth started her own recruitment agency of temporary marketing staff when she lost her own job some years ago. Thank you for coming, Beth.
F: Thank you, Michael. Nice to be hero.
M: A lot of people think it’s the end of work when they lose their jobs. Tell us what happened in your case...
F: Well, I was working for Fast Forward, a marketing services agency. It seemed very successful — you know, with a very impressive client list... but I had heard there were cash flow problems. There was some talk of a possible takeover to save the company, but this all came to nothing. Without any notice, we were all suddenly made redundant.
M: And how did you react?
F: Well, I didn’t think that there’d be any difficulty for me, or for the friends I’d worked with at the agency, in finding new jobs. My main concern was actually for one of the company’s main client, Dryden Limited.
M: The agricultural machinery company?
F: Yes, that’s right. I was running their big sales campaign for Eastern Europe, and the promotion still had another month to run. Now they’d be left without an agency, I felt very bad about that.
M: And it was because of this that you started up your own business?
F: Yes. I talked to them and offered to run the account from home. I already had a small PC and a fax machine and plenty of room to work in, but nothing suitable for running such a large campaign.
M: Did they invite you to work at their office?
F: I really wanted to work from home, so they gave me an up-to-date computer and a photocopier. And that was the beginning of Jumpstart, ray own agency. I soon had too much to do so I took on an assistant. She’s still with me.
M: What happened next?
F: A friend of mine, Thomas Beck, gave me some really useful advice. He’s a successful investment manager — I’ve known him for years.
M: What did he suggest?
F: Well, I had a lot of plans for Jumpstart, offering a whole range of marketing services. Thomas liked my ideas, but he thought I should focus on just one area.
M: And did you take his advice?
F: Yes, I decided to make Jumpstart a marketing recruitment agency, because I knew the business and had good contacts.
M: Was it easy getting started? How did you raise the money?
F: Well, I’d learnt an important lesson from my time at Fast Forward. They’d had to stop trading because of large bank loans. I didn’t want to make the same mistake with Jumpstart. I thought I might have to sell my house, but fortunately, somebody I’d worked with at Fast Forward was very interested in coming in with me as a partner and also had money to invest.
M: So how did Jumpstart find enough recruits to get started?
F: We planned to advertise in local newspapers because it was so cheap. But then decided that it wouldn’t reach the right people, so we placed ads in several specialist marketing magazines, expensive, but very effective — lots of enquiries. Nowadays, we advertise mainly on Internet, but not then, of course.
M: And what do you look for in a recruit? What is essential?
F: Well, even though the work is temporary, I’ve always felt that it’s very important to provide quality staff. Because of this, I don’t think it really matters if the recruit has a degree in marketing, for example, but I always insist on them having experience in the field. Location is never a problem though — I recruit staff of companies all over the country.
M: You make it sound easy. Weren’t there any problems?
F: It wasn’t difficult getting good recruits, though it took up a lot of time. What wasn’t easy at first was selling the idea of temporary marketing staff to possible clients. The real challenge, however, was negotiation rates that companies would see as value for money. They were quite used to going to an agency for temporary secretaries but not for other types of staff.
M: Well, your efforts really worked. Now, tell us what plans ...
选项
A、office space.
B、office equipment.
C、office stall’.
答案
B
解析
转载请注明原文地址:https://tihaiku.com/zcyy/4079402.html
相关试题推荐
BethHatfieldlostherjobbecausethecompanysheworkedfor[br]Bethfinanced
BethHatfieldlostherjobbecausethecompanysheworkedfor[br]Afriendcall
BethHatfieldlostherjobbecausethecompanysheworkedfor[br]DrydenLimite
BethHatfieldlostherjobbecausethecompanysheworkedfor[br]WhenBethlos
•Lookatthenotesaboutthelaunchofanewclothingcompany.•Someinformati
•Lookatthenotesaboutthelaunchofanewclothingcompany.•Someinformati
•Lookatthenotesaboutthelaunchofanewclothingcompany.•Someinformati
•Lookatthenotesaboutthelaunchofanewclothingcompany.•Someinformati
•Lookatthenotesaboutthelaunchofanewclothingcompany.•Someinformati
Whattimewilltheflightleave?[br]Whatisthereductioninthecompany’sexp
随机试题
[originaltext]Host:Everylanguagehasaphrasefor"thankyous"--sentimentch
信息化从小到大分为5个层次,依次为:()。A.企业信息化一产品信息化一产业
根据《水利工程工程量清单计价规范》(GB50501),下列项目计量单位为“m3”
小王在某建筑工程公司上班并签订了一份劳动合同。根据我国《劳动法》的规定,下列情况
刘女士了解到,()是以人民币标明面值,以外币认购和买卖,在上海和深圳两个证券交易
Thechangeinthatvillagewasmiraculou
糖皮质激素最常用于A:过敏性休克 B:心源性休克 C:神经性休克 D:感染
调节酸平衡药是A.氯化铵 B.盐酸精氨酸 C.氯化钠 D.二磷酸果糖 E
投资项目决策分析与评价的基本要求包括贯彻落实科学发展观、资料数据准确可靠和()
根据《房屋建筑工程质量保修办法》,在正常使用条件下,保修期限最短的是( )。A.
最新回复
(
0
)