首页
登录
职称英语
• Look at the notes about an enterprise. • Some information is missing.
• Look at the notes about an enterprise. • Some information is missing.
游客
2025-05-16
11
管理
问题
• Look at the notes about an enterprise.
• Some information is missing.
• You will hear part of a presentation by the International Manager of the company.
• For each question, fill in the missing information in the numbered space, using one or two words.
• You will hear the presentation twice.
Honeybee Foods Corporation
Honeybee started originally as (16) an ______ parlor
The company’s name came from (17) TTC’ s vision of employees working
like ______
Honeybee’s philosophy (18) “______”
Up to 1985, Honeybee had (19) ______ chains in the Philippines
In its international expansion, the successful chains were in (20) ______
The chain store of Honeybee in Singapore was (21) ______
In the future Honeybee should (22) ______ step by step. [br]
M: Honeybee Foods Corporation, engaged in fast food industry, has been developing rapidly and steadily in the Philippines these years, but few could imagine that it was started in 1975 as an ice cream parlor owned and run by the Chinese- Filipino Tan family. After the company President Tom Tan Caktiong (better known as TTC) realized that events triggered by the 1977 oil crisis would double the price of ice cream, Honeybee had diversified into sandwiches. The Tan’s hamburger, made to a home-style Philippine recipe, quickly became a customer favorite. A year later, the family incorporated as Honeybee Foods Corporation.
The company’s name came from TTC’S vision of employees working happily and efficiently, like bees in a hive. Friendliness pervaded the organization and became one of the “Five Fs” that summed up Honeybee’s philosophy. The others were flavorful food, a fun atmosphere, flexibility in catering to customer needs, and a focus on families (children flocked to the company’s bee mascot whenever it appeared in public). The company’s value proposition offered all of these to customers at an affordable price. The recipe of the local Filipino flavor and sound operation and management enabled the corporation to grow rapidly. Up to 1985, Honeybee had 28 chains in the Philippines.
The domestic business success of the corporation made President TTC get greatly interested in international expansion. Since 1985, Honeybee started seven chain stores respectively in Singapore, Taiwan, Brunei, and Indonesia. However, except for the four extremely successful chains in Brunei, the other three all failed in the end. The major causes for the business failure included lack of full exchange and communication among different divisions, some problems in the organizational structure, and too fast development of international business.
Honeybee had opened a large number of chains in a short period of time, but owing to limited management ability, many of these chains were unprofitable. The corporation should take the development step by step and make sure that each new chain was profitable. Only in this way could the corporation guarantee sustainable development.
选项
答案
bees
解析
原文信息:The company’s name came from TTC’s vision of employees working happily and efficiently, like bees in a hive.
转载请注明原文地址:https://tihaiku.com/zcyy/4079334.html
相关试题推荐
•Lookatthenotesaboutanenterprise.•Someinformationismissing.
•Lookatthenotesaboutanenterprise.•Someinformationismissing.
•Lookatthenotesbelow.•Someinformationismissing.•Youwillhe
•Lookatthenotesbelow.•Someinformationismissing.•Youwillhe
•Lookatthenotesbelow.•Someinformationismissing.•Youwillhe
•Lookatthenotesbelow.•Someinformationismissing.•Youwillhe
Lookatthenotesbelow.Someinformationismissing.Youwillhearatelephone
Lookatthenotesbelow.Someinformationismissing.Youwillhearatelephone
Lookatthenotesbelow.Someinformationismissing.Youwillhearatelephone
•Lookatthemeetingnotesbelow.•Someinformationismissing.•Y
随机试题
BecauseAtlascoursesstarteveryMondayoftheyear,there’sboundtobeon
WhenanexpectantmomregularlyeatshermealsinfrontoftheTV,chancesa
DuringtheSecondWorldWar,doctorstriedtosaveseverelyburnedpilotswit
[originaltext](19)AbigdifferencebetweenpublicandprivateinAmericanhighe
Athirdoftheplanet’slandisseverelydegradedandfertilesoilisbeing
简答共同侵权行为的构成要件。
在一个高级住宅区附近建一座化工厂,对该住宅的价值()。A.有上升的影响
对阅读的评价表述有误的是()A.能用普通话正确、流利、有感情地朗读课文,是朗读
清气化痰丸组成药物中无A.黄芩 B.瓜蒌仁 C.胆南星 D.甘草
我国的期货结算机构都是某一交易所的内部机构,仅为该交易所提供结算服务。( )
最新回复
(
0
)