首页
登录
职称英语
While the polltakers are most widely known for their political surveys, the
While the polltakers are most widely known for their political surveys, the
游客
2025-05-08
40
管理
问题
While the polltakers are most widely known for their political surveys, the greatest part of their work is on behalf of American business. There are three kinds of commercial surveys. One is a public relations research, such as that done for banks, which finds out how the public feels about a company. Another is employee-attitude research, which learns from rank-and-file workers how they really feel about their jobs and their bosses, and which can avert strikes by getting to the bottom of grievances quickly. The third, and probably most spectacular, is marketing research, testing public receptivity to products and designs. The investment a company must make for a new product is enormous--$ 5,000,000 to $10,000,000, for instance, for just one new product. Through the surveys a company can discover in advance what objections the public has to competing products, and whether it really wants a new one. These surveys are actually a new set of signals permitting better communication between business and the general public--letting them talk to each other. Such communication is vital in a complex society like our own. Without it, we would have not only tremendous waste but the industrial anarchy of countless new unwanted products appearing and disappearing. [br] The title below that best expresses the main idea of this passage is ______.
选项
A、The Polltaker
B、Business Asks Questions
C、Behind the Scenes in Business
D、Our Complex Business World
答案
B
解析
最恰当地表达本文大意的标题是:企业提出一些问题。本文着重讲述企业进行的三种民意调查以及进行这些调查的原因。
转载请注明原文地址:https://tihaiku.com/zcyy/4067848.html
相关试题推荐
Whilethepolltakersaremostwidelyknownfortheirpoliticalsurveys,the
Whilethepolltakersaremostwidelyknownfortheirpoliticalsurveys,the
Mostsurveysfindthatpeoplearereluctanttoplacethemselvesateithertheto
Hewaswidelyregardedasa______manbecauseherevealeddailyhisdistrustof
Becauseofrecentpoliticalandeconomicupheavalsinthesecountries,itseems
Thegoalsanddesires______widelybetweenmenandwomen,betweentherichand
WhenColumbusreachedtheNewWorld,cornwasthe______inAmerica.A、widelymos
______,itiswidelyusedinmakingflaresandfireworks.A、Asthebrilliantwhit
Whilethepolltakersaremostwidelyknownfortheirpoliticalsurveys,the
Whilethepolltakersaremostwidelyknownfortheirpoliticalsurveys,the
随机试题
Whatoursocietysuffersfrommosttodayistheabsenceofconsensusaboutw
Therescuewas________afterseveralabortiveattemptsbecausethesnowstormwas
Locusts,whichcanconsumetheirownweightinfoodeachday,havealargen
以下媒体中,()是感觉媒体。A.音箱 B.声音编码 C.电缆 D.声音
A.药物在母乳血浆、乳汁与婴儿血浆中浓度差异显著 B.药物在母乳血浆、乳汁与婴
商业银行应当建立与国别风险暴露规模和复杂程度相适应的国别风险评估体系。下列关于国
个人住房抵押贷款中,对合作担保机构的选择不需要考虑的是( )。A.注册资金是否
下列基金中,具有“准储蓄”之称的是()。A.货币市场基金 B.封闭式基金 C
牙体长轴是指A.通过牙体髓腔中心的一条假想轴 B.通过牙冠中心的一条假想轴
中国特色社会主义的本质要求和重要保障是()。A.以人民为中心 B.全面深
最新回复
(
0
)