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In Britain the newspaper market is divided between the larger broadsheets an
In Britain the newspaper market is divided between the larger broadsheets an
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2025-03-18
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问题
In Britain the newspaper market is divided between the larger broadsheets and the smaller tabloids(小报). These terms refer to the size of the papers’ pages but there is also a clear difference in content. Broadsheets such as The Times, the Guardian and Daily Telegraph are serious papers. They cover a broad range of political, economic and international issues. Their stories are also reasonably long and use quite formal language.
Tabloids have far more stories about less serious issues such as celebrities’ love lives. Their stories are shorter and use more simple language. Tabloids often have bigger pictures. Britain’s best-selling newspaper, the Sun , is a tabloid and has a naked girl on page three every day.
By changing to the size of a tabloid, The Times is following in the footsteps of a less famous broadsheet paper the Independent. It changed to tabloid last year and saw its sales increase greatly. Although both papers have switched to the smaller size, the content of the papers has remained the same. They are both still serious papers.
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答案
在英国,报纸分为两种类型,即大版面的严肃性报纸以及小版面的小报。两种类型的报纸不仅版面大小不同,而且内容也大相径庭。《泰晤士报》、《卫报》、《每日电讯报》等报纸为大版面严肃性报纸,报纸内容涉猎广泛,政治、经济、国际问题等无所不包。文章较长、分析合理、语言正式。
而小报则对诸如名人恋情等不甚严肃的话题报道较多。文章篇幅短,语言浅显,常常配以大幅图片。英国最为畅销的《太阳报》即为小报,该报每日均在三版刊登一幅裸体女郎图片。
英国一个不那么著名的大版报纸《独立报》去年改为小版,结果销量大增。继《独立报》之后,《泰晤士报》也步其后尘,采用了小版面。尽管这两份报纸都采用小版面,但内容并无变化,仍为严肃性的报纸。
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