首页
登录
职称英语
What are the challenges facing multinationals that want to build their brand
What are the challenges facing multinationals that want to build their brand
游客
2025-01-23
37
管理
问题
What are the challenges facing multinationals that want to build their brands in China?—I think the first thing is ignorance. There’s a huge (1) of the complexity in China, which is more complex than Europe. There are different rules of law, which (2) a significant factor. There are different (3) , Cantonese and Mandarin and lots of others in (4) , and dialects like Sichuan versions. You have problems of distribution. (5) Chinese brands have been (6) local because of the size of the market and the transportation system, What’s (7) built up there is a sort of a pride in localness.
How can companies build their brands in China?—China is a place where (8) have to be very patient and you’ve got to build (9) time. You can’t go in (10) invest short-term and then pull out (11) then try to get back in (12) . It’s about being consistent, steady, building (13) reputation, building confidence and then rewards will (14) . It’s a consistent ability to anticipate need. It’s insightfulness that helps brands to (15) ahead.
How are local Chinese brands doing against the multinationals?—China’s been built (16) local brands and there are a billion of them and they are (17) spending sums of money locally that really dominate the (18) . But the future is Chinese brands moving outside of (19) and marketing globally, because China’s got to move from a commodity economy to a (20) sophisticated economy, which fundamentally (21) brands. There isn’t a major economy in the world that (22) based upon producing great brands, because they provide far better margins and more sustainable (23) .
Has Asia produced any truly global brands?—Japan has. Some of the major companies (24) do really very well with brands. In Korea, some of them (25) but some of them need to catch up in terms of understanding how to really build global brands. [br]
选项
答案
means
解析
语境搭配根据结构判断此处应填个动词,根据句意:但未来中国的品牌要走出中国,进入世界,因为中国要从商品经济走向一个更为发达的经济,这从根本上就 ______ 品牌;因此应填means。
转载请注明原文地址:https://tihaiku.com/zcyy/3925752.html
相关试题推荐
ThecoffeegiantisfacinguncomfortablequestionsinLosAngeles,afterbeco
ThecoffeegiantisfacinguncomfortablequestionsinLosAngeles,afterbec
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
Whatarethechallengesfacingmultinationalsthatwanttobuildtheirbrand
随机试题
Iwasdirty,smelly,hungryandsomewherebeneathallthat,suntanned.Itwa
关于国债期货套期保值和基点价值的相关说法,正确的有()。A、对冲所需国债期货合约数量一债券组合的基点价值+[(CTD价格×期货合约面值+100)×CT
【B1】[br]【B3】[originaltext]LudwigvanBeethovenwasoneofthegreatestcom
试求一个正交的相似变换矩阵,将对称阵化为对角阵
人体内蛋白质种类远多于基因数的主要原因是()。A.选择性翻译起点 B.选择性
有关腹腔镜结直肠手术的应用指征,下列错误的是A.癌前病变 B.直肠脱垂 C.
()是指保险人在承保的保险事故发生后,对保险事故的原因和损失情况进行调查并在确认
高级官员为实现机构塑造通常采取的策略有()。A、重大的内部重组以提高机构与高层精
()强调组织的人力资源管理必须与组织战略保持完全的一致。A.内部契合 B.外
招标人不得在招标文件中设置对分包的歧视性条款,属于歧视性条款的有()。A.以分
最新回复
(
0
)