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  3. Take a good, long look at the newspaper you’re reading. What could it be use

Take a good, long look at the newspaper you’re reading. What could it be use

游客2025-01-09  0
问题     Take a good, long look at the newspaper you’re reading. What could it be used for? If you think this is an unimaginably draft question with blindingly obvious answers--such as reading or lining the cat-litter Way--then you are sadly lacking in creativity and inventiveness. For you are mired in "functional fixedness"--a slavish adherence to the belief that paperclips, pens and newspapers have but one use. This is why you have pointedly failed to make a million by dreaming up clockwork radios, airbags, waterproof mascara, bagless vacuum cleaners or gel-filled bras.
   Happily, your prospects need not remain so dismal. According to Gary Fitzgibbon, a cheered psychologist and an expert on creativity, anyone can break out of their mental shackles and become a free-thinking individual, able to come up with dazzling ideas and novel ways to solve problems.
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答案    长时间地好好看一看你正阅读的报纸。那张报纸可用来做什么呢?如果你认为这个问题简单草率、缺乏想像，而且能不假思索、明白清楚地作出解答——诸如用来阅读或铺垫猫窝之类——那么你是非常缺乏创造能力，也缺乏发明头脑。因为你刻板地恪守这样的信仰：纸夹、钢笔和报纸只有一个用途。这就是你不是一个卓越的发明家的原因。这就是你明显地未能通过凭空想像出发条收音机、安全气囊，防水睫毛油、无灰尘袋的真空吸尘器和凝胶乳罩而赚上百万的原因。
   令人高兴的是，你的前途没有必要保持那么灰暗。据加里?菲茨吉本的研究，任何人都能打破思维的羁绊进行自由思考，想出极佳的点子和新奇的方法去解决难题。加里?菲茨吉本是一位注册心理学家，也是一名研究创造力的专家。
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