首页
登录
职称英语
As the great low ebb of high tech sweeps through the world of online commerc
As the great low ebb of high tech sweeps through the world of online commerc
游客
2024-10-01
8
管理
问题
As the great low ebb of high tech sweeps through the world of online commerce, two kinds of sites are weathering the storm. The first group is often referred to as "clicks and mortar" — online extensions of stores like Wal-Mart or Sears. They take an existing, traditional business and extend it into the online arena. The second group provides a unique service made possible by the Internet’s special characteristics. Job sites and online auctioneer e-Bay are both good examples of the new breed of business that the Internet continues to foster.
Cafepress. com is one of the latter group. It’s a website that provides users with online stores where they can sell shirts, mugs, and mouse pads customized with their own logos and / or slogans. By itself, this is a fairly useful service, and an example of how the Internet has changed the art of marketing and customer service.
Cafepress. com, however, is rather remarkable for another reason. Customers don’t need to print large lots of items. They don’t need to worry about shipping the goods to their customers. And they don’t need to talk to another human being to get their store "built" in the first place. The site lets you upload an image and choose what sort of item you’d like it to appear on. You can then choose how much to mark the item up — the difference between the item’s base cost and your mark-up price is your profit.
Base prices are high, but understandable when you consider what cafepress. com does for the initial investment. An 11-ounce mug starts at $ 10. 99. For that, cafepress. com prints the mug on a piece-by-piece basis, provides the ordering software, handles the money, packs it, and ships it for you. The mug’s purchaser pays shipping and handling costs; the store owner’s effort is limited to uploading the original image for the mug, setting the cost, and writing a brief description of the item.
It seems to be catching on. "More and more companies come to us, who want to do some kind of merchandising, who want to offer a range of products to their users, but don’t want the hassles associated with it," says Maheesh Jain, cafepress. corn’s co-founder and vice-president. "That’s where we come in — we’re one of the few companies that offer this kind of full-service solution. "
But the most exciting aspect of cafepress. com is not its ability to help major corporations outsource and customize their merchandising efforts. What’s remarkable about the system is how simple it is to open a store. An average individual with an idea that could sell 50 T-shirts or mugs can’t justify a traditional merchandising effort, but with cafepress. com, users can easily bring ideas to fruition with very little time and no financial risk. Moreover, the quality of the merchandise is good; I’ve ordered a mug and a shirt from cafepress. com, and both were shipped relatively promptly, and arrived exactly as promised.
Cafepress. com is an idea that’s easy to get excited about. It’s a small — but tangible example of how the Internet can change the way we live. [br] What kind of customers need cafepress.com most according to its vice-president?
选项
A、Those who sell a great variety of items.
B、Those who sell unconventional commodities.
C、Those who want to avoid the trouble of bargaining with clients.
D、Those who have problem keeping their commodities moving.
答案
C
解析
由题干关键词,定位于第五段第二句该公司的副总裁说的话:越来越多的公司来找我们,他们想销售商品,有一系列的商品要卖,但想省去讨价还价的麻烦。由此可知答案为[C]。
转载请注明原文地址:https://tihaiku.com/zcyy/3782605.html
相关试题推荐
Asthegreatlowebbofhightechsweepsthroughtheworldofonlinecommerc
Asthegreatlowebbofhightechsweepsthroughtheworldofonlinecommerc
Asthegreatlowebbofhightechsweepsthroughtheworldofonlinecommerc
Asthegreatlowebbofhightechsweepsthroughtheworldofonlinecommerc
Yourwordsmaybecompletely______whenitispassedonthroughdifferentmonths.
Themeeting______atmidnightandweallwenthome.A、brokethroughB、stoppedoff
Whyisonlinebillpaysaferthantraditionalmethods?[originaltext]Manype
InhisplaysShakespeare______hischaracterslivethroughtheirlanguage.(2008年
Thefirespreadthroughthehotelveryquicklybuteveryone______getout.A、hadt
Therelationshipbetweenthehomeandmarketeconomieshasgonethroughtwo
随机试题
[originaltext]M:Yeah,youmentionedAmericanizedstyle.Whatisparticularabo
Teachingissupposedtobeaprofessionalactivityrequiringlongandcomp
[originaltext]W:IknowyourcompanywasoneofthebiggestAmericancorporatio
Completethesentencesbelow.WriteNOMORETHANTHREEWORDSforeachanswer.[b
中小学用地属于城市建设用地分类中的( )。A.居住用地 B.公共管理与公共服
男性,65岁,突然出现原因不明的上腹痛、恶心、呕吐、血压下降护理上述病例,下列哪
下列不属于基金经理任职条件的是()。A.净资产和风险控制指标符合有关规定
一般企业间的商品赊销、预付定金、预付货款等属于融资方式中的()。A.股票市场融
Thechangeinthatvillagewasmiraculou
1984年至1988年间,国家城市规划行政主管部门相关政策的实行促进了城市建设投
最新回复
(
0
)