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What kind of people were questioned in the man’s survey? [br] [originaltext]W:
What kind of people were questioned in the man’s survey? [br] [originaltext]W:
游客
2024-09-16
46
管理
问题
What kind of people were questioned in the man’s survey? [br]
W: Your survey sounds very good. How many people filled it in?
M: I gave out 120 copies and got 70 back.
W: That’s a very high rate of return. Who did you give your questionnaires to?
M: I gave a copy to every student in my residence hall and a few to my friends from other colleges.
W: Don’t you think this might influence your survey results?
M: What do you mean?
W: Students in your hall of residence might be of the same age. This means that they might have similar opinions. In this way, your results represent only student opinion, not public opinion.
M: So how are you going to do your research?
W: I’m going to interview my respondents in the shopping mall. If they agree, I will ask them some multiple-choice questions and note down their answers on my sheet. I will select people of different ages and attitudes, so that my sample people would be reasonably representative.
M: Isn’t it very difficult to ask meaningful questions using multiple choices?
W: Yes, it is. I suppose your survey has the advantage of more detailed information. The secret to writing a successful survey is to write simple questions that target at the information you are looking for. Therefore, it is better to write a lot of short specific questions than longer general ones.
M: So that’s why it is taking you so long to write your survey.
W: Yeah, but I hope I will be ready to start interviewing this coming weekend.
选项
A、It requires too much effort to design the questionnaire forms.
B、It is difficult to design meaningful questions using multiple choices.
C、It requires much time to think about the longer general questions.
D、It requires much time to think about a lot of short specific questions.
答案
D
解析
女士提到,成功设计问卷的秘诀在于设计一些简短而具体的问题,将希望得到的信息设为目标。男士接着说“这就是你花那么多时间设计问卷的原因了”。由此可知,设计简单而具体的问题需要大量的思考时间,故选D。
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