首页
登录
职称英语
Three years ago Elon College, a school of more than 4, 000 students with a r
Three years ago Elon College, a school of more than 4, 000 students with a r
游客
2024-09-15
23
管理
问题
Three years ago Elon College, a school of more than 4, 000 students with a rising academic reputation, decided it was no longer good marketing to be known as Fighting Christians and changed its mascot to the Phoenix, emblematic of its rebirth after a major fire in the 1920s.
Some alumni resisted, but the change produced nothing like the soul-searching the school went through when, five months later, it joined a major movement in U. S. higher e-ducation by dropping the word "college" and renaming itself Elon University.’1’
In the past 10 years, according to Higher Education Publications Inc. in Arlington, 161 other US colleges have done the same thing, for reasons that often have as much to do with image as academics. To make the situation more confusing, many of the new universities still advertise their collegelike atmosphere, while some institutions that call themselves colleges still tell potential applicants that they are just like universities.
Guess which image is more appealing to 21st-century teenagers and their tuition-paying parents? George Dehne & Associates, a consulting firm, found that two-thirds of prospective students said they planned to enroll in a public or private university, not college. Dehne found that universities were more highly regarded than colleges by employers and graduate schools and more likely to be credited with having better students, a better social life, greater diversity of students, greater prestige and stronger science programs.
The Carnegie Foundation for the Advancement of Teaching in Menlo Park, Calif. , classifies institutions based on the number and range of their academic program. "But the use of college, university or anything else in the name has nothing to do with it, " said Alexander C. McCormick, senior scholar at the foundation. A few states regulate name changes of even private schools. In Oregon, a school that calls itself a university without authorization can be charged with "unlawful trade practices".
But in most cases, colleges can rename themselves if they choose, and very few of the bigger ones have resisted the temptation. Among the 228 universities ranked by U. S. News & World Report in its "America’s Best Colleges" guide, only three of them—Boston College(12, 375 students), the College of William and Mary(7, 500 students)and Dartmouth College(5, 000 students)—insist on keeping the more intimate title.
The colleges that have made the switch call the renaming a reasoned response to the demands of students, faculty and modern preferences. Longwood College in Farmville, Va. , for instance, became a university in July because of the growth of its graduate programs and its effort to attain Division I athletic status among other factors.
Leo Lambert, the President of Elon University, said his school’s name change has worked out fine. He’s not sure there’s any connection, but applications have increased 30 percent since the switch, and campus visits are up 67 percent.
Lambert says he’s also seen signs of the power of the word " university". For instance, when he and his daughter Callie were visiting colleges last summer, they attended an information session at William and Mary. Although William and Mary officials said much about the virtues of intimacy, Lambert recalled, they also "took pains to make the point that they were really a university—law school, graduate programs, etc.—that chose to call itself a college." [br] What can we infer from the passage?
选项
A、The main purpose for the school’s name change is to attract more applications.
B、The school’s name change has no much effect on the number of applications.
C、The school’s name change has damaged their academic image.
D、The school’s name change has improved their academic image and been more attractive to students.
答案
D
解析
推理题. 这些学院改名为大学是为了提高学校的学术声誉从而扩大生源,所以选[D]。[A]是文中已经写出的事实,[B]、[C]与原文内容相佐,故均排除。
转载请注明原文地址:https://tihaiku.com/zcyy/3759105.html
相关试题推荐
PASSAGETWOCollegesupgradetheirimagebychangingtheirnames.本文主要讨论了美国一些学院为了提
ThreeyearsagoElonCollege,aschoolofmorethan4,000studentswithar
PASSAGEONEDebtforgivenesstoindebtedcollegegraduates作者在第三段第一句提到,很多反对华尔街的抗议者
Afast-foodrestaurantwithinabout500feetofaschoolmayleadtoatleas
Afast-foodrestaurantwithinabout500feetofaschoolmayleadtoatleas
Afast-foodrestaurantwithinabout500feetofaschoolmayleadtoatleas
Allovertheworld,yourchancesofsuccessinschoolandlifedependmoreo
Allovertheworld,yourchancesofsuccessinschoolandlifedependmoreo
PASSAGEONE[br]Whataregameswidelyusedtobeinschoolsandbusinesses?Educ
(l)Collegestudentsaremorestressedoutthaneverbefore—atleastaccordin
随机试题
Ourcountryistryingto______theseriousproblemscreatedbytheenvironment
Sugarlessyoghurt(酸奶)couldhelpbeatbadbreath,toothdecayandgumdisea
Directions:Forthispart,youareallowed30minutestowriteashortessayent
请回答有关挖坑法测定厚度试验方法的问题。(3)在便于开挖的前提下,开挖面积应尽量
能力比对检验(PT)的目的是A.确定某一样品的准确度B.评价实验室工作人员的个人
某门式刚架单层厂房基础,采用的是独立基础。混凝土短柱截面尺寸为500mm×500
王力是一个15岁的初中生,她总觉得自己不是读书的料,就想到一家餐馆去打工赚钱,可
某寄宿小学派车接送学生,途中有学生提出要上厕所,司机在路边停车5分钟,5分钟过后
()是在基础汇率的基础上套算出来的本币与非关键货币之间的汇率。A.套算汇率
政府对建设工程安全生产进行监督管理的主要手段有()。A.法律手段 B.技术手
最新回复
(
0
)