首页
登录
职称英语
A. weak B. as C. difficult D. convincing E. missing F. surprise G. consu
A. weak B. as C. difficult D. convincing E. missing F. surprise G. consu
游客
2024-09-03
9
管理
问题
A. weak B. as C. difficult D. convincing E. missing
F. surprise G. consumption H. prices I. conversely J. help
K. foxed L. off M. overwhelmingly N. spot O. dumb
When shopkeepers want to lure customers into buying a particular product, they typically offer it at a discount. According to a new study to be published in the Journal of Marketing, they are【C1】______ a trick.
A team of researchers, led by Akshay Rao of University of Minnesota, looked at consumers’ attitudes to discounting. Shoppers, they found, much prefer getting something extra free to getting something cheaper. The main reason is that most people are【C2】______ at fractions.
Consumers often struggle to realise, for example, that a 50% increase in quantity is the same as a 33% discount in price. They【C3】______ assume the former is better value. In an experiment, the researchers sold 73% more hand lotion when it was offered in a bonus pack than when it carried an equivalent discount.
This numerical blind【C4】______ remains even when the deal clearly favours the discounted product. In another experiment, this time on his undergraduates, Mr. Rao offered two deals on loose coffee beans: 33% extra free or 33%【C5】______ the price. The discount is by far the better proposition, but the experiment shows the supposedly clever students viewed them【C6】______ equivalent Marketing types can draw lessons beyond just pricing, says Mr. Rao. When advertising a new car’s efficiency, for example, it is more【C7】______ to talk about the number of extra miles per gallon it does, rather than the equivalent percentage fall in fuel【C8】______.
There may be lessons for officials who regulate prices too. Even well-educated shoppers are easily【C9】______. Sending everyone back to school for maths seems out of the question. But more prominently displayed unit prices in shops and advertisements would be a great【C10】______. [br] 【C5】
选项
答案
L
解析
空格后为名词短语the price,因此推测空格处填入现在分词或介词短语。本文对比的是“赠品”和“打折”这两种情况,空格前33%extra free说的是赠品,故此处要表达价格折扣之意,因此用off,33%off指67折。
转载请注明原文地址:https://tihaiku.com/zcyy/3741848.html
相关试题推荐
WhichofthefollowingsentencesexpressesSURPRISE?A、Shoulditraintomorrow,I
Hesaiditwouldnotbeallthatdifficulttoreachapeacefulconclusiontothe
I’msurprisedtheyarenolongeronspeakingterms.It’snotlikeeitherofthem
Itisdifficulttobelievethenewspaperaccountsoftheriotsbecauseofthewa
TheLondonMarathonisadifficultrace._______,thousandsofrunnersparticipa
Inthefaceofunexpecteddifficulties,hedemonstratedatalentforquick,______
Inthefaceofunexpecteddifficulties,hedemonstratedatalentforquick,____
Homeagain,Iwassurprisedtofindthatthevillage______hadgrownintoabeaut
Aftersevenyears,amissingWorldWarIIsoldierfor______hisdesperaterelativ
Hesaiditwouldnotbeallthatdifficulttoreachapeacefulconclusiontothe
随机试题
Moneycanbuyhappiness,butonlyifyouspenditonsomeoneelse,researche
[originaltext]Everyhumanbeing,nomatterwhatheisdoing,givesoffbod
[originaltext]LastsummerIwentthroughatrainingprogramandbecameali
中国海关和边防检查部门禁止旅游者携带武器、凶器和爆炸物,一经查出,由安全检查部门
A.乙酰胆碱 B.碘解磷定+硫酸阿托品 C.硫酸阿托品 D.甲氧氯普胺
我国当前班级管理的实践中,采用最多的领导方式是( )。A.民主型的领导方式
患者,男性,18岁。确诊金黄色葡萄球菌引起的急性骨髓炎。 最佳选药应是A、
主气滞血瘀证的脉象有A.革脉 B.涩脉 C.牢脉 D.结脉
《危险废物焚烧污染控制标准》适用于除( )以外的危险废物焚烧设施的设计、环境影
背景资料 某新建排涝泵站工程,设计排涝流量120.0m3/s,共安装7台机组
最新回复
(
0
)