Turn on the TV or web page, and you may see a mouse trying to sell you someth

游客2024-08-14 33

问题 Turn on the TV or web page, and you may see a mouse trying to sell you something. Go into an Internet chatroom, and you may see people using monsters as avatars. We are entering an age where characters stand in for us. From businesses to online identities to top, character culture is taking over.

For decades, companies have used characters as mascots. Two famous ones are Tony the Tiger from the US and the Michelin Man from France. Thanks to modem technology, characters like these have grown into walking, talking spokespeople. We have reached a point where a 3D pig selling us credit cards is perfectly normal. Maybe it is because there are already too many ads featuring real people. Or, it could be that we feel less pressure when sold something by a cute character.
This shift is also seen in the way we represent ourselves online. On social networking sites, forums, and chatrooms, few people use photos of themselves as avatars. They are more likely to use images of things they like and relate to. Cartoon and movie characters are two popular types.
Interestingly, when we see someone using a Snoopy or Mickey Mouse avatar, that becomes the way we imagine the person. Internet friends often comment that it is strange to meet in person. They are used to referring to each other by Internet nicknames and imagining people as their avatars. It is a good example of the "virtual" world becoming just as important as the "real world."
Connected to these trends is the growth of character toys. They are collected by children as well as adults. Popular ones include characters from comic books, cartoons, and video games. Then there are toys based on original characters created by artists. These "designer toys" are sold everywhere from convenience stores to clothing shops. You can even have a toy of yourself made. Using several photographs, a specialty company can quickly turn you into a 3D figure!
We are becoming comfortable with the idea of listening to, speaking with, and even becoming characters. The next generation of online communities may take a step further. Instead of 2D avatars, we may have 3D characters standing in for us. We are also likely to see more farm animals and cute monsters selling us things. And, of course, there will always be new toys. As character culture grows, the line between the real world and the virtual world will continue to blur.
Questions 66—70
Answer the following questions according to the passage. [br] Why can characters grow into walking, talking spokespeople?

选项

答案 Because of modern technology．

解析文章第二段第三句提到，多亏了现代技术，像这样的角色已经成为走路、说话的代言人。由此可知本题答案。

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