Jack Welch is among the famous CEOs because his management style is taught a

游客2024-06-30  11

问题     Jack Welch is among the famous CEOs because his management style is taught at business schools throughout the country. He has been with the General Electric Company(GE)since 1960. Having taken GE with a market value of about $12 billion, Jack Welch turned it into one of the largest and most admired companies in the world, with a market value of about $500 billion, when he stepped down as its CEO 20 years later, in 2000.
    As Jack Welch wrote in a letter to shareholders: "In the old culture, managers got their power from secret knowledge: profit margins, market share, and all that... In the new economy, the role of the leader is to express a vision, and put it into practice. That calls for open, caring relations with every employee, and face-to-face communication. People who can’t convincingly(有说服力地)express a vision won’t be suecessful. But those who can will become even more open— because success builds up self-confidence."
    Welch believed that great business leaders have to:
    possess large amounts of energy, and
    know how to use that energy to motivate others.
    Welch moves from meeting to meeting, conveying that message—and many more others as well, some of which have become his trademarks:
    Business is simple.
    Don’t make it complicated.
    Face reality.
    Don’t be afraid of change.
    Use the brains of your workers. [br] In the sentence "... some of which have become his trademarks", the word "trademarks" means ______.

选项 A、product brands
B、speaking manner
C、advertising strategy
D、special characteristics

答案 D

解析 词义推断题。本题询问trademark一词在文中的意思。根据上下文,可以推断作者用trademark一词是想说明韦尔奇与众不同的特征,据此,选项D与原文的内容最为契合。
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