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The holiday shopping season got off to a flying start over the Thanksgiving
The holiday shopping season got off to a flying start over the Thanksgiving
游客
2024-06-20
21
管理
问题
The holiday shopping season got off to a flying start over the Thanksgiving (感恩节) weekend in the U.S. Retailers (零售商) attracted discount-hungry consumers with specials (特价商品) of televisions, DVD players and other gifts. Discounters like Wal-Mart and Target had the greatest success, offering customers early bird specials, while major department stores and clothing chains only met modest sales goals. Online sales were also strong.
"It was as expected. It wasn’t source of great prosperity, but it was a good start," said Nevill, a man in a U.S. retail consulting firm. He said, "One thing we often heard was that only things marked down (降价) were selling. Consumers want a bargain, especially around the holiday." Shoppers did seem to like the many markdowns. A lady in the State of Connecticut said, "I’ve never seen so many sales. I feel like a kid in a candy store.’’
Nevill estimated that discounters had a 4% gain over last year’s Thanksgiving figure, while sales at department stores and mall-based clothing chains were up 2% for the weekend. However, the Thanksgiving weekend is not necessarily a good way to judge how retailers will be successful for the season. Over the past few years, the weekend accounted for less than 10% of sales.
Online merchants also had a good weekend. Sales were up 61% last Friday, compared to the day after Thanksgiving a year ago. [br] From the context we know that Wal-Mart and Target are the names of two ______.
选项
A、food stores
B、large retailers
C、online services
D、clothing chains
答案
B
解析
根据题目中的Wal-Mart and Target定位到第一段倒数第二句。根据该段第二句可知,零售商(Retailers)以特价打折商品吸引消费者,接着第三句指出沃尔玛和塔吉特提供先到先得的特价商品,由此可推测他们是零售商。故B项正确。
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