首页
登录
职称英语
Advertisers can use (36)______ media, or means, to deliver their sales messa
Advertisers can use (36)______ media, or means, to deliver their sales messa
游客
2024-06-15
7
管理
问题
Advertisers can use (36)______ media, or means, to deliver their sales messages. The (37)______ media are newspapers, magazines, television, radio, direct mail, outdoor (38)______, and point-of-sale or point-of-purchase advertising. Which single medium or (39)______ of media is used depends on the product, the market area in which the company (40)______, the income group to which the product appeals, and other (41)______.
Newspapers are the oldest (42)______ medium in the United States. The newspaper, with its fresh stream of news and features, (43)______ a high degree of reader interest every day. (44)____________ as much as for the editorial content. They use the retail ads as shopping guides. (45)____________. Newspapers are useful for both local and national advertising.
(46)____________. Mass-circulation magazines, such as Time, Newsweek, Playboy, and Reader’s Digest, reach millions of readers and are used mainly by national advertisers.
[br]
Advertisers can use numerous media, or means, to deliver their sales messages. The principal media are newspapers, magazines, television, radio, direct mail, outdoor signs, and point-of-sale or point-of-purchase advertising. Which single medium or combination of media is used depends on the product, the market area in which the company operates, the income group to which the product appeals, and other considerations.
Newspapers are the oldest advertising medium in the United States. The newspaper, with its fresh stream of news and features, stimulates a high degree of reader interest every day. Housewives often buy papers for the advertisements as much as for the editorial content. They use the retail ads as shopping guides. Classified ads provide an important service for readers who are seeking a job, an apartment or house, or a special service. Newspapers are useful for both local and national advertising.
Magazines are another important medium for advertisers. Many magazines are printed on high-quality paper, which makes it possible to run unusually attractive ads in colour. Mass-circulation magazines, such as Time, Newsweek, Playboy, and Reader’s Digest, reach millions of readers and are used mainly by national advertisers.
选项
答案
combination
解析
转载请注明原文地址:https://tihaiku.com/zcyy/3635193.html
相关试题推荐
A—WaitingandBoardingJ—CustomsDeclarationFormB—LuggageDeliveryK—Quantity
A—WaitingandBoardingJ—CustomsDeclarationFormB—LuggageDeliveryK—Quantity
A—WaitingandBoardingJ—CustomsDeclarationFormB—LuggageDeliveryK—Quantity
A—WaitingandBoardingJ—CustomsDeclarationFormB—LuggageDeliveryK—Quantity
Youwillreceiveacopyofthecontractthroughtheexpressdeliverytomorrow.A、
[originaltext]W:ABCDeliveryService!WhatcanIdoforyou?M:Hello!Iwantto
[audioFiles]audio_eusm_j41_001(20082)[/audioFiles]A、Deliverthepackageinpers
Advertiserscanuse(36)______media,ormeans,todelivertheirsalesmessa
Advertiserscanuse(36)______media,ormeans,todelivertheirsalesmessa
Advertiserscanuse(36)______media,ormeans,todelivertheirsalesmessa
随机试题
[originaltext] (16)Asthenewsalesdirectorforanationalcomputerfirm,Al
Historiansmaywelllookbackonthe1980sintheUnitedStatesasatimeo
Boston—Manycollegestudentstodaystrugglewithcheating.TheInternetoffe
Thefirsthotelswerebuilt______.[br]Motelsareusually______.A、large,high
关于一般房颤的叙述,下列哪项不正确A.心室率多在350~600次/分 B.心室
下列各项中,不符合内部牵制的要求的是()。A、出纳人员管票据 B、出纳人员
属于医药文献检索工具的为A、CA B、USP C、BP D、CH.P.
根据《土地管理法》的规定,下列关于该法与城乡规划相关规定的表述中不正确的是(
植物类药材常以药用部位分类,同一种植物不同的部位是不同的药材。药用部位属于干燥花
影响绞吸式挖泥船吸输生产率的主要设备因素包括()。A.泥泵特性 B.管路特性
最新回复
(
0
)