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[originaltext]Moderator: Hello. Ladies and gentleman, it gives me great ple
[originaltext]Moderator: Hello. Ladies and gentleman, it gives me great ple
游客
2024-03-12
15
管理
问题
Moderator:
Hello. Ladies and gentleman, it gives me great pleasure to introduce our keynote speaker for today’s session, Howard Mike. He will talk about building a great product. Mike:
Mike:
Thank you for that introduction. Today, I’d like to talk about building a great product. And here, I’m gonna use a very broad definition of product. It includes customer support and copyright explaining the product. Anything involved in your customer’s interaction with what you built for them. To build a really great company, you first have to turn a great idea into a great product. This is really hard, but it’s crucially important, and fortunately it’s pretty fun. Although great products are always new to the world and it’s hard to give you advice about what to build, there are enough commonalities that we can give you a lot of advice about how to build it.
One of the most important tasks for a founder is to make sure that the company builds a great product. Until you’ve built a great product, almost nothing else matters. When really successful startup founders tell the story of their early days, it’s almost always sitting in front of the computer, working on their product or talking to their customers. That’s pretty much all the time. They do very little else, and you should be very skeptical if your time allocation is much different. Most other problems that founders are trying to solve include raising money, getting more press, hiring, business development, etc. These are significantly easier when you have a great product. It’s really important to take care of that first. Step 1 is to build something that users love. At YC, we tell founders to work on their product, talk to users, exercise, eat and sleep and very little else. All the other stuff I just mentioned, PR conferences, recruiting advisers, doing partnerships, you should ignore all of that and just build a product. And get it as good as possible by talking to your users. Your job is to build something that users love. Very few companies that go on to be super successful get there without first doing this. A lot of good on paper startups fail because they merely make something that people like. Making something that people want, but only a medium amount is a great way to fail and not understand why you’re failing. So these are the two jobs.
Something that we say at YC a lot is that it’s better to build a small number, it’s better to build something that a small number of users love than a large number of users like. Of course, it’d be best to build something that a small number of users love. But opportunities to do that for V1 are rare, and they’re usually not available to startups. So in practice, you end up choosing either the grey or the orange. You make something that a lot of users like a little bit, or something that a small number of users, like, love a lot. And this is a very important piece of advice. Build something that a small number of users love.
16. Which of the following is not included in the broad definition of the product?
17. How were successful startup founders spending their time at their early days?
18. What actions are needed when people at YC build a product?
19. What does YC value?
选项
A、Customer support.
B、A great idea.
C、Copyright explaining the product.
D、Anything involved in the customer’s interaction with the product.
答案
B
解析
根据录音原文,Mike 在解释 product 的广泛定义时,A),C) 和D)都提到了,没有提到B),故B)为正确答案。
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