首页
登录
职称英语
Raising Wise Consumers Almost anyone with a profit m
Raising Wise Consumers Almost anyone with a profit m
游客
2024-02-19
34
管理
问题
Raising Wise Consumers
Almost anyone with a profit motive is marketing to innocents. Help your kids understand it’s OK not to have it all. Here are five strategies for raising wise consumers.
1. Lead by Example
While you may know that TV commercials stimulate desire for consumer goods, you’ll have a hard time telling your kids on the virtues of turning off the tube if you structure your own days around the latest sitcom (情景喜剧) or reality show.
The same principle applies to money matters. It does no good to lecture your kids about spending, saving and sharing when doing out their pocket money if you spend every free weekend afternoon at the mall. If you suspect your own spending habits are out of whack (紊乱), consider what financial advisor Nathan Dungan says in his book Wasteful Sons and Material Girls: How Not to Be Your Child’s ATM. ’’ In teaching your child about money few issues are as critical as your own regular consumer decisions," he writes. "In the coming weeks, challenge yourself to say no to your own wants and to opt for less expensive options. "
2. Encourage Critical Thinking
With children under six, start by telling them, "Don’t believe everything you see," says Linda Millar, vice-president of Education for Concerned Children’s Advertisers, a nonprofit group of 26 Canadian companies helping children and their families by media- and life-wise. Show them examples of false or exaggerated advertising claims, such as a breakfast cereal (谷类) making you bigger and stronger.
Shari Graydon, a media educator and past president of Media Watch, suggests introducing children to "the marketing that doesn’t show"— the mascots (吉祥物) and websites that strengthen brand loyalty, the trading toys that cause must-have-it fever and the celebrity endorsements (代言). "Explain that advertisers pay millions of dollars for celebrities to endorse a product, and that the people who buy the product end up sharing the cost," she says.
3. Supervise with Sensitivity
According to a survey conducted by the Media Awareness Network in 2001, nearly 70 percent of children say parents never sit with them while they surf the net and more than half say parents never check where they’ve been online. The states for TV habits paint a similar picture. A 2003 Canadian Teachers’ Federation study of children’s media habits found that roughly 30 per cent of children in years three to six claim that no adult has input into their selection of TV shows; by year eight, the figure rises to about 60 per cent.
"Research suggests that kids benefit more from having parents watch with them than having their viewing time limited," says Graydon, noting that many children have TV sets in their bedrooms, which effectively free them from parental supervision. And what exactly does "supervision" mean? "Rather than ridiculing your child’s favorite show, which will only create distance between you, you can explain why certain media messages conflict with the values you’d like to develop in your child," Graydon says.
If you’re put off by coarse language in a TV show, tell your child that heating such language sends the (false) message that this is the way most people communicate when under stress. If violence in a computer game disturbs you, point out that a steady diet of onscreen violence can weaken sensitivity towards real-life violence. "And when you do watch a show together," adds Graydon, "discuss some of the hidden messages, both good and bad".
4. Say No Without Guilt
I’m not proud to admit it, but when Tara asked me if I could take her shopping, I ended up saying yes. More precisely, I told her that if she continued to work hard and do well in school, I would take her over the school holidays. The holidays have now passed and I still haven’t taken her, but I have no doubt she’ll remind me of it soon enough. When I do take her, I intend to set firm limits (both on the price and the clothing items) before we walk into the store.
Still, I wonder why I gave in so quickly to Tara’s request. Author Thompson says that my status as a baby boomer may provide a clue. "We boomer parents spring from a consumer culture in which having the right stuff helps you fit in," she explains. "Our research has shown that even parents in poor homes will buy Game Boys over necessities." In fact, 68 per cent of parents routinely give in to their kids’ requests.
To counteract (对抗) this tendency, Graydon says parents have to "learn, or relearn, how to say no." And what if the child calls you a miser or reminds you that her best friend has four Barbies (芭比娃娃) and she doesn’t even have one? Graydon suggests practising this mantra (祷文) :"We create our own family rules according to our own family values. We create our own family rules according to our own family values, We create... "
5. Offer Alternatives
As parents know, saying "You can’t have that" only intensifies a kid’s desire for whatever "that" is. Rather than arbitrarily restricting their TV or computer time to protect them from media influence, Jeff Derevensky, a professor of applied child psychology at McGill University, suggests creating a list of mutually acceptable alternatives. "If you want to encourage your children to build towers or play board games, be prepared to participate. " he says. "Many kids will do these activities; with their parents but not with other kids."
Miranda Hughes, a part-time physician and mother of four, fills her home with such basics as colored pencils and paints, craft materials, board and card games, building toys, a piano with the lid permanently open, sheet music and books of all kinds "I also offer my own time whenever possible," she says. Although Hughes has a television in her house, "complete with 150 channels," she says her kids watch only about an hour a week. "I haven’t had to implement any rules about TV or computer use," she says. "There’s usually something else my kids would rather be doing." [br] According to the study of children’s media habits, how many of children in year eight claim to watch their selected TV shows without parental supervision?
选项
A、Roughly 30 per cent.
B、About 60 per cent.
C、Nearly 70 per cent.
D、Approximately 50 per cent.
答案
B
解析
题目中的watch their selected TV shows without parental supervision是文章中no adult has input into their selection of TV shows的同义转换,同时文章指出大概有30%的三年级到六年级学生没有在父母的监管下看电视,这个比率在八年级学生中占60%,因此可知正确答案是B。
转载请注明原文地址:https://tihaiku.com/zcyy/3465806.html
相关试题推荐
RaisingWiseConsumersAlmostanyonewithaprofitmo
RaisingWiseConsumersAlmostanyonewithaprofitmo
RaisingWiseConsumersAlmostanyonewithaprofitmo
RaisingWiseConsumersAlmostanyonewithaprofitmo
Childrenlearnalmostnothingfromtelevision,andthemoretheywatchthel
Childrenlearnalmostnothingfromtelevision,andthemoretheywatchthel
Childrenlearnalmostnothingfromtelevision,andthemoretheywatchthel
Childrenlearnalmostnothingfromtelevision,andthemoretheywatchthel
Childrenlearnalmostnothingfromtelevision,andthemoretheywatchthel
Childrenlearnalmostnothingfromtelevision,andthemoretheywatchthel
随机试题
Whentheempire,aformerpowerfulcountry,felltopieces,______________(它发现自
祖冲之,南北朝时期杰出的数学家、天文学家(astronomer)。祖冲之从小兴趣广泛,对天文、数学和机械制造尤为感兴趣。在数学家刘徽研究的基础上,经过上
Cigarettesmokingkills.Thatweknow.So,manufacturersmade【B1】______cigar
A.A B.B C.C D.D
RA患者最主要的自身抗体是A.ANAB.RFC.抗组蛋白抗体D.抗ssDNA抗体
将混合生物碱溶于氯仿中,用pH由高到低的酸性缓冲溶液顺次萃取,生物碱则可按下列顺
按照不同的原则,次级中心地有不同的组织方法,克里斯泰勒提出了三类最基本的等级体系
把公司全部资本分为等额股份,股东以其出资额为限对公司承担责任,公司以其全部资产对
下列类别的特定减免税货物,免征进口关税词时免征进口环节增值税的是()。 A.
根据《特种作业人员安全技术培训考核管理规定》,特种作业人员应当具备的条件有( )
最新回复
(
0
)