首页
登录
职称英语
【B1】 [br] 【B11】 [originaltext]Let’s turn our focus now to advertising. We all kn
【B1】 [br] 【B11】 [originaltext]Let’s turn our focus now to advertising. We all kn
游客
2024-02-19
5
管理
问题
【B1】 [br] 【B11】
Let’s turn our focus now to advertising. We all know what an advertisement is. It is essentially a message that announces something for sale.
Now, there is an important precondition that must exist before you have advertising. That is a large supply of consumer goods, that is, things to sell. You see, in a place where demand for a product is greater than the supply, there’s no need to advertise. The early form of advertising goes back to many hundreds of years ago with a simple sign. There were shop doors that told you whether the shop was a bakery, a butcher shop or whatever. Then was the introduction of the printing craze. Advertising increased substantially as printings for products like coffee, tea and chocolate appeared in newspapers and other periodicals as well as on the side of buildings. In the American colonies, advertising in communication’s media like newspapers and pamphlets became a major factor in marketing goods and services. By modem standards, these early advertisements were quite small and humble, not the splash sheet or the whole page spreads of today. Still some of them appeared on the front page of newspapers, probably because the news often consisted of less fresh reports from distant Europe, but the ads were current or local. Advertising really came into its own and became a central part of doing business during the industry revolution. Suddenly there was a much greater supply of things to sell. And as we said earlier, that is the driving force behind advertising. People’s attention had been drawn to the new product. Let’s take a look at some of the advertisements from that time.
选项
答案
that is the driving force behind advertising
解析
转载请注明原文地址:https://tihaiku.com/zcyy/3463403.html
相关试题推荐
[originaltext]Somepeoplearguethatthepressureoninternationalsportsme
[originaltext]TheWorldHealthOrganizationhasreleasedareportaboutho
[originaltext]W:Dr.Smith.IneedtoaskyouaboutsomethinginChapter12.We
[originaltext]W:Dr.Smith.IneedtoaskyouaboutsomethinginChapter12.We
[originaltext]M:Hello!W:Hello.ThisisLilyWilson,MayIspeaktoTedRobi
[originaltext]M:Hello!W:Hello.ThisisLilyWilson,MayIspeaktoTedRobi
[originaltext]M:Mymanagersaidwe’regoingtohavesomelay-offssoon.W:Wil
[originaltext]M:Mymanagersaidwe’regoingtohavesomelay-offssoon.W:Wil
[originaltext]M:Mymanagersaidwe’regoingtohavesomelay-offssoon.W:Wil
[originaltext]M:Mymanagersaidwe’regoingtohavesomelay-offssoon.W:Wil
随机试题
(1)Asachild,IlovedCharlieChaplinfilms.Iwouldputonmyfather’ssho
Sinceweworkindifferentsectionsofthecompany,weseeeachotheronly(occa
OnesillyquestionIsimplycan’tstandis"Howdoyoufeel?"Usuallythequ
RestrictMobilePhonesintheLibrary1.现在有不少人在图书馆的阅览区里使用手机2.这一现象可能带来的影响3.我的看法
给家兔静脉注射抗利尿激素后尿量减少,尿液渗透压增高。该动物尿量减少的主要机制是远
中学高级、一级教师职务聘任由()聘任。A.国家教育部 B.省级教委 C
在一些农村教学点,教师在一节课内分别对不同年级的学生进行教学。这种教学组织形式是
《期货公司监督管理办法》规定,客户既未对交易结算报告的内容确认,也未在期货经纪合
关于绩效考核与绩效管理的说法,错误的是()。A.绩效管理有助于企业战略目标的
共用题干 女性,60岁。反复咳嗽、咳痰25年,心悸、气促、下肢间歇性水肿3年,
最新回复
(
0
)