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Coca-Cola has always been more focused on its economic bottom line than on g
Coca-Cola has always been more focused on its economic bottom line than on g
游客
2024-02-03
40
管理
问题
Coca-Cola has always been more focused on its economic bottom line than on global warming, but when the company lost a profitable operating license in India because of a serious water shortage there in 2004, things began to change. Today, after a decade of increasing damage to Coke’s balance sheet as global droughts dried up the water needed to produce its soda, the company has embraced the idea of climate change as an economically disruptive force.
"Increased droughts, more unpredictable variability, 100-year floods every two years," said Jeffrey Seabright, Coke’s vice president for environment and water resources, listing the problems that he said were also disrupting the company’s supply of sugar cane and sugar beets(甜菜). "When we look at our most essential ingredients, we see those events as threats."
Coke reflects a growing view among American business leaders and mainstream economists who see global warming as a force that contributes to lower GDP’s, higher food and commodity costs, broken supply chains and increased financial risk. Their position is at striking odds with the longstanding argument, advanced by the coal industry and others, that policies to curb carbon emissions are more economically harmful than the impacts of climate change.
In Washington, the World Bank president, Jim Yong Kim, has put climate change at the center of the bank’s mission, citing global warming as chief contributor to rising global poverty rates and falling GDP’s in developing nations. In Europe, the Organization for Economic Cooperation and Development, the Paris-based club of 34 industrialized nations, has begun to warn of the steep costs of increased carbon pollution.
Nike, which has more than 700 factories in 49 countries, many in Southeast Asia, is also speaking out because of extreme weather that is disrupting its supply chain. In 2008, floods temporarily shut down four Nike factories in Thailand, and the company remains concerned about rising droughts in regions that produce cotton, which the company uses in its athletic clothes.
Both Nike and Coke are responding internally: Coke uses water-conservation technologies and Nike is using more synthetic material that is less dependent on weather conditions. At Davos and in global capitals, the companies are also lobbying governments to enact environmentally friendly policies. [br] What can be regarded as a threat according to Jeffrey Seabright?
选项
A、The loss of profitable operating licenses.
B、Natural disaster harmful to supply of ingredients.
C、Mainstream view towards global warming.
D、Inadequate supply of sugar cane.
答案
B
解析
该段末提到Jeffrey Seabright将those events看作是threats,而根据上文内容可知,those events指代那些会影响可口可乐公司供应链的环境问题(problems that…were also disrupting the company’s supplyof…),故B“危害原料供应的自然灾害”为正确答案。
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