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  3. PepsiCo is to spend billions of dollars to develop drinks and snacks and ref

PepsiCo is to spend billions of dollars to develop drinks and snacks and ref

游客2024-01-23  25
问题     PepsiCo is to spend billions of dollars to develop drinks and snacks and reformulate existing ones with lower sugar, salt and fat, as consumers demand healthier options and regulatory pressure intensifies amid an obesity epidemic (流行病).
    The maker of Mountain Dew and Gatorade has been one of the earlier movers in the industry to offer products with reduced levels of unhealthy ingredients—PepsiCo claims a packet of its chips now contains less salt than a slice of white bread. However, its new 10-year plan makes clear it believes it still has a long way to go.
    Shifting eating habits, including a sharp drop in consumption of sparkling drinks, have forced radical change on the industry. But those shifts have yet to be reflected in record obesity levels, which stand at 36. 5% overall in the US.
    Indra Nooyi, PepsiCo chairman, said the plan to make its products healthier was important for the company’ s growth. But on the subject of obesity, she pointed out that consumers’ lifestyles have changed significantly, with many people being more sedentary (久坐不动的) not least because more time is spent in front of computers. She said PepsiCo’ s contribution was to produce healthier snacks that still tasted good.
    "Society has to change its habits," she added. "We can’ t do much to alter sedentary lifestyles, but we can provide consumers with great-tasting products, low in salt, sugar and fat. In the past we had to have a taste trade-off. But we’ re breaking that trade-off. "
    PepsiCo’ s plan for its foods and drinks is based on guidelines from the World Health Organisation, which last week backed using taxes on sparkling drinks to reduce sugar consumption. Initiatives also include efforts to reduce its environmental impact, water consumption and materials used in packaging by 2025.
    PepsiCo did not say exactly how much it planned to invest to reach its goals. However, Dr Mehmood Khan, chief scientific officer, said the company had doubled research and development spending in the past five years and was "committed to sustaining investment" , adding that companies cannot cost-cut their way to increasing sales. PepsiCo’s research and development budget in 2015 was $754 million.  [br] What has PepsiCo been doing to achieve its objective?
选项 A、Studying WHO’s guidelines.
B、Increasing its research funding.
C、Expanding its market overseas.
D、Cutting its production costs.
答案 B
解析 细节题。原文最后一段指出，百事公司没有明确说明计划投资多少来实现其目标，不过，首席科学官穆罕默德-汗博士表示，在过去5年中，公司的研发支出增加了一倍，由此可知，B项与文章内容相符，故答案为B。A项是百事公司制定食品和饮料计划的依据，而非其为实现目标而进行的活动，故排除。C项原文未提及，故排除。文中提及企业不能削减成本来增加销量，D项与原文内容相悖，故排除。
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