2. 职称英语
  3. For this part, you are allowed 30 minutes to write a composition on the topic Ce

For this part, you are allowed 30 minutes to write a composition on the topic Ce

游客2024-01-22  55
问题 For this part, you are allowed 30 minutes to write a composition on the topic Celebrity Spokesperson. You should write at least 120 words but no more than 180 words, and base your composition on the outline given below:
1．现在，名人为产品或活动代言的现象十分普遍。
2．分析名人代言中存在的问题。
3．谈谈你的看法。
选项
答案                         Celebrity Spokesperson
    Nowadays, we can see a number of celebrity spokespersons promoting a product or a social campaign on TV, Internet or other media. (1) This is a popular trend that we cannot fail to notice.
     (2) There is no doubt that the celebrity spokespeople could boost the sale of the product. (3) However, some celebrities who lack a sense of responsibility and the knowledge of the product they represent have become the marketing tool of some companies. Besides, some celebrity spokespersons, for economic profits, help the companies exaggerate the function of their products, even those producing and selling fake and inferior items. This kind of behavior has produced great negative impacts on consumers and the whole society.
     (4) From my point of view, celebrity spokespersons play a positive role. As is seen to all, some stars’ endorsement of social activities and public campaigns raises public awareness, giving rise to the changes in public behavior. However, those irresponsible representing behaviors should be rigorously criticized and penalized.
解析 (1)指出明星代言的普遍性。
(2)明星代言的好处。
(3)同时明星代言也会有弊端。
(4)发表我的看法观点。
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