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Complete each sentence with the correct ending, A, B, C or D below.Write the co
Complete each sentence with the correct ending, A, B, C or D below.Write the co
游客
2024-01-08
12
管理
问题
Complete each sentence with the correct ending, A, B, C or D below.
Write the correct letter, A, B, C or D, in boxes 38-40 on your answer sheet.
A employ a combination of strategies to maintain your consumer base.
B identify the most appropriate innovation strategy to use.
C emphasise your brand’s traditional values with the counteract-and-affirm strategy.
D use the combine-and-transcend strategy to integrate the two worlds. [br] If there are any trend-related changes impacting on your category, you should
选项
A、
B、
C、
D、
答案
B
解析
题目:如果与趋势有关的改变波及你的品牌,你应当……文中提到当你对潮流趋势如何改变、消费者对你的产品类别的观念和行为有了新的认知以后,你可以从三种策略中挑选最恰当的一种;第7段总结了前文中三种策略的适用范围,所以后面两道题目也方便定位。因此答案为B“选取最恰当的创新策略”。
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