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Do the following statements agree with the claims of the writer in Reading Passa
Do the following statements agree with the claims of the writer in Reading Passa
游客
2024-01-08
3
管理
问题
Do the following statements agree with the claims of the writer in Reading Passage 3?
In boxes 33-40 on your answer sheet, write
YES if the statement agrees with the claims of the writer
NO if the statement contradicts with the claims of the writer
NOT GIVEN if it is impossible to say what the writer thinks about this [br] Consumers were ready to view IBM as a leader in e-business before the advertising campaign.
选项
A、Yes
B、No
C、Not Given
答案
B
解析
利用细节信息“IBM”和“e-business”以及顺序性原则定位于原文第四段第三句话“In1997,when IBM launched its e-business campaign…it chose to ignore research that sug-gested consumers were unprepared to embrace IBM as a leader in e-business”,原文这里明显提及在营销活动开始时消费者还没有准备好(unprepared)把IBM看作e-business的领袖,而题目却说消费者在活动开展之前就已经“ready to view IBM as a leader ine-business”,题目信息与原文信息明显相反,所以正确答案为No。
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