首页
登录
职称英语
Narrator Listen to the lecture in business class[img]2011q1/ct_etoefm_etoef
Narrator Listen to the lecture in business class[img]2011q1/ct_etoefm_etoef
游客
2024-01-04
27
管理
问题
Narrator
Listen to the lecture in business class
[br] Which of following are two key reasons for Nick’s success? Click on two answers.
[Professor]
Anyone know Nike? I think all of you know it. Now, let’s tall about the history of Nike Company. With billions of dollars in annual sales and a logo recognized the world over, Nike reigns supreme in the athletic footwear and sports clothing market. It all began when Nike co-founders Bill Bowerman and Phil Knight met at the University of Oregon in 1957. Knight was a middle-distance runner and Bowerman was his track coach.
In 1964, shortly after Knight had earned his MBA, the two went into business together selling Japanese-made running shoes. Soon after, Bowerman began creating prototypes for athletic shoes based on his own designs. In 1967, he introduced a running shoe that was lightweight, yet durable.
In 1971, the company’s name became "Nike," and their trademark logo became the "Swoosh." The revolutionary Waffle outsole appeared the following year. Nile’s business went from good to better as more of the world’s athletes began wearing Nike’s Waffle-soled footwear. Like the many athletes it supplied shoes to, Nike was a rising star.
Throughout the 1970s and early ’80s, many runners, football players, and tennis players were competing-and winning-in Nike shoes. Despite the publicity, it was not until Michael Jordan entered the picture that Nike became a household name.
While still a rookie for the NBA’s Chicago Bulls, Jordan began endorsing Nike’s line of Air Jordan shoes. For the next 15 years, Jordan dazzled sports fans around the globe, all the while wearing Air Jordans. In 1989, Nike’s net income reached US$167 million. Bowerman and Knight had hit the big time.
Although most people associate the word "Nike’with sports shoes, the name was borrowedfrom a Greek goddess. The ancient Greeks often said, "when we go to battle and win, we say it is Nike!" The Swoosh on every Nike product represents the goddess’ wings and their power. A better name could not have been chosen for a company that has come to symbolize what this goddess represents: victory.
23. What is the main topic of this passage?
24. According to the passage, which of the following is true about "Nick"?
25. Which of the following is true according to the passage?
26. Which of following are two key reasons for Nick’s success?
Narrator Listen again to a part of the lecture ,then answer the question
27. Why did the professor say thisΩ?
"A better name could not have been chosen for a company that has come to symbolize what this goddess represents: victory."
28. Which of the following statement are true?
选项
A、Nike is the best brand of athletic footwear and sports clothing.
B、The managers of Nike, Bowerman and Knight are both athletes.
C、The company let Jordan endorse Nile’s shoes.
D、The diligence of the company managers.
答案
AC
解析
转载请注明原文地址:https://tihaiku.com/zcyy/3334346.html
相关试题推荐
Choosethecorrectletter,A,BorC.OnlineExchangeBusiness[br]Howmanyreg
Choosethecorrectletter,A,BorC.OnlineExchangeBusiness[br]Thewebsite
NarratorListentoapartofadiscussioninabiologyclass.[img]2011q1/ct
NarratorListentoapartofadiscussioninabiologyclass.[img]2011q1/ct
NarratorListentoapartofatalkinahistorylecture.[img]2011q1/ct_etoe
NarratorListentoapartofatalkinahistorylecture.[img]2011q1/ct_etoe
NarratorListentoapartofatalkinahistorylecture.[img]2011q1/ct_etoe
NarratorListentoapartofatalkinahistorylecture.[img]2011q1/ct_etoe
NarratorListentoapartofaconversationinanoffice.[img]2011q1/ct_etoe
NarratorListentoapartofaconversationinanoffice.[img]2011q1/ct_etoe
随机试题
Completethenotesbelow.WriteNOMORETHANTWOWORDSAND/ORANUMBERforeach
[originaltext]M:Alexandra,wheredidyouworkbefore?W:Iworkedatanairpor
Whatifwecouldreadthemindofaterrorist?ResearchersatNorthwesternUn
社会结构是指社会要素之间相互关系的方式,其内容就是人与人之间的社会关系的总和。社
与肺气肿发病有关的是A.胆碱酯酶活性正常 B.腺苷酸环化酶增高 C.磷酸二酯
治疗原发性肝癌气滞血瘀证,应首选的方剂是A.逍遥散合桃红四物汤 B.茵陈蒿汤合
下列情况中,可能存在多重共线性的有()。 Ⅰ.模型中各对自变量之间显著
辛甘温热,为治疗下元虚冷之要药的是()。 A.高良姜 B.附子 C.干姜
共用题干 LivingAloneIsJoyfulMoreandmo
某建造于大城市市区的28层公寓,采用钢筋混凝土剪力墙结构体系。平面为矩形,共6个
最新回复
(
0
)